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How can an Amazon Individual seller get approval to sell beauty Products?

The eCommerce industry has become fiercely competitive over the past few years. This industry has the potential that can help you accomplish your business goals. Nowadays, almost every product is available on online marketplaces to fulfill customers’ requirements. A few years back, no one had ever imagined they could even buy beauty products from eCommerce marketplaces. But today, it is available on almost every prominent eCommerce platform.

However, today we are specifically focusing on selling beauty products on Amazon. Indeed, individual platforms also sell only beauty products, but Amazon is globally famous and customer friendly. It serves PAN India, which is why customers trust this platform more than any other. On the other hand, because of its customer base, it is safe and secure to sell beauty products on this platform. But it is not that easy as you need to get approval from this platform first to go further. It seems to be a daunting task for you, but with the right tactic and knowledge, you can get instant approval. This blog will discuss today how an Amazon individual seller can get approval to sell their beauty products on this marketplace.


Why Do You Require to Get Approval to Sell Beauty Products

Cosmetic or beauty products come into direct contact with the customers’ skin, which makes them subject to strict, stern regulations. Amazon and other marketplaces do not get into any trouble or issues of discomforting and harming their customers. That is why all Amazon individual sellers must get approval before selling beauty products on this platform. This platform needs to assure its customers that whatever beauty products they will buy from this platform will not harm them. To uphold its reputation and boost customers’ safety, it is essential to set a standard for selling such products. Now it has become more than clear why you need the approval to sell beauty products on this platform.


What are the Requirements to Sell Beauty Products on Amazon

 

You must fulfill multiple requirements to get approval from this gigantic eCommerce platform.

Product Packaging Requirements

  • You must sell beauty products in the original sealed packaging you receive from the manufacturer.

  • All beauty or cosmetic products should be brand new and pristine.

  • Beauty products must contain a brand-identifying code; it can be lot numbers, serial numbers, or matrix numbers.

Requirement for Labeling & Product Detail Page

  • You must add up the product name.

  • Provide the details of products’ features, such as instant fairness and wrinkles minimizer moisturizing lotion.

  • Must provide the amount of each ingredient that has been used in the beauty product.

  • You also require to provide the list of all the ingredients.

  • As an Amazon individual seller, you must provide all the necessary warnings regarding beauty products.

  • If you are going to sell natural beauty products, then, in that case, you need to showcase the FDA approval.

Products and Ingredients Requirements

  • Beauty products should not be mentioned in an FDA (Food and Drug Administration) safety alert or recall.

  • Make sure that whatever beauty products you sell should not contain any banned ingredients.

  • Various beauty products you sell should not require a prescription or doctor’s guidance before using them.

  • Beauty products should not consist of any plastic microbeads.

  • According to Amazon rules and regulations, cosmetic products should not contain substances derived from sharks, whales, dolphins, or porpoises.

  • As an individual Amazon seller, you must know those beauty products that contain more than 12% hydrogen peroxide are banned from being sold on this platform.

  • Beauty products such as nail paint remover containing substances like acetone can not be sold more than sixteen in quantity at once.

  • You can not sell Instyler rotating irons on Amazon beauty products of Claire.

Beauty Products Category You can Sell on Amazon

 

At Amazon, there are several categories of beauty products that you can sell on this platform.

  • Skincare products ( Moisturizer, sunscreen, facewash, face scrub, eye cream, toner, cleanser, facemask, etc.)

  • Cosmetic products ( lipstick, eyeliner, eyeshadow, lip balm, mascara)

  • Facial Makeup ( Foundation, face powder, loose powder, concealer, highlighter, primer)

  • Hair care ( Shampoo, conditioner, mask, hair oil, hair spray, hair serum, hair color, etc.)

  • Oral care ( Toothpaste, toothbrush, mouthwash, gum protector, denture care, etc.)

  • Fragrances (Deodorant, perfumes, body mists, scented candles)

  • Tools and brushes (makeup brushes, hair remover, and styling tools)

  • Men’s grooming products ( Beard oil, trimmer, clipper, electric shavers, razors, shaving cream, hair gel, etc.)

  • Luxury beauty ( beauty products from various luxurious brands such as Gucci, Bobby Brown, Clinique, Pixi, Chanel, tom ford, etc.)

  • Salon and Spa ( Professional care shampoo & conditioner, hair mask, hair spa, hair spray, hair mousse, hair wax and gel, dry shampoo, hair serum, etc.)

     

Steps to Get Approval From Amazon

To sell beauty products on Amazon and get approval for it, first of all, you need to log into your Amazon seller central account and follow these steps to get the approval quickly.

  • Visit your seller central account and select inventory from the menu.
  • Select add a product and list the beauty products you want to sell.
  • Select the correct category in which your products fall
  • Check the listing limitations and apply if it comes back as a restricted category.
  • Now, you can select the request approval.

Four Fantastic Tips to Find Profitable Beauty Products to Sell

 

Always Find out the In-Demand Products

As an individual Amazon seller, if you are looking forward to selling beauty products on this platform, you should first find the in-demand beauty products. To generate immense profit, it is essential to consider customers’ demands. You can go through the bestseller section on Amazon and find products with thousands of positive reviews. It determines that such products are the most demanded products to sell. To get a clearer idea of this, you can even go through various beauty vlogs on social media and youtube.


Go Through Robust Research

Getting product ideas from reviews and feedback can help you select the right beauty products to sell. It requires a lot of time, effort, and a thoughtful mind. Try to gather as much information as possible, check out what your competitors are selling, and know the status of their profit margin. This practice can effectively let you consider which beauty products you should sell.


Choose the Right Category

To generate decent revenue from selling beauty products on Amazon, you must spend some time selecting the right category. Selecting the right category is imperative because some beauty categories are more competitive than others. Such as skincare and cosmetics, the sale of such product categories always goes high. Most customers only buy products from these categories only. However, doing your own research and selecting a category is still crucial.


Acknowledge Your Target Customers

Acknowledging your target customers is not only necessary to sell beauty products but for any specific products. First of all, you have to determine your target customers and find out their interests and requirements. For example, if you are selling makeup products, your target customers should be women between the age of 22 to 50.


Conclusion

This is how an Amazon individual seller can get approval to sell beauty products on this magnificent platform. Undoubtedly, beauty products are the top-selling products currently, and this industry is increasing daily. There are so many new brands that are going to make their market presence. So it is anyway profitable to sell beauty products on Amazon. However, you should follow various rules and regulations issued by Amazon not to get rejected. Check out the essential information we shared above before applying for approval.

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How Does a New Seller can Setup a Product Listing Page on Amazon?

Product listing pages on Amazon or any other marketplaces are equivalent to the storefronts of a physical store. As an Amazon seller or brand, your product listing is your storefront. A window display attracts customers to shop from a brick-and-mortar store; Similarly, at the eCommerce marketplace, your product listing title and image on a search results page are essential to get the customers to click the button and make a purchase. In this way, a customer can get a complete view of your products on the product page with the help of a description, images, and customer reviews.

Product listing provides all the essential information a customer needs before making a purchase. So, you can say that they are the key to making an astounding sale on Amazon. At eCommerce platforms, it is paramount that you craft your product pages in a way that is going to attract more and more customers easily and quickly. In this specific way, you will learn to set up a product listing page on Amazon.


Step-by-Step Guide to Setup Your Product Listing Page on Amazon

To start selling your products on Amazon, you need to list your products on this giant eCommerce marketplace. You have to create a new listing if you are new to this platform. You need to provide several essential pieces of information regarding your product, such as product category, brand name, product specifications, images, price, etc. All this detailed information can help you attract more customers and ultimately increase your revenue. Below we have also mentioned some of the vital listing steps for existing customers.

 

Step1.

First of all, you need to create and log into your Amazon seller central account and click on “add a new product” in the inventory drop-down menu. This method is beneficial for all kinds of products; specifically, if it is your first listing, it may also involve some spreadsheets. If you are new to this huge platform, you must click on “create a new product listing.”


Step2.

On the add-on product page, you need to click on “create a new product listing” you can find this option below the search box. You can use this section to upload a brand-new product that is currently not selling on this platform. As a third option, you can find the “bulk upload” option to the right of the screen and use it if you want to upload multiple products simultaneously.


Step3.

Now click again on “create a new product listing”; you must assign your new products to a specific Amazon product category. To get the product category, you can either use the search feature or may browse the product category. However, using the search engine function can be easier to look out for a product category on Amazon.


Step4.

After searching product categories in the search bar, you can see all possible categories for your specific product. There are multiple categories for a single product on Amazon, and you must select one more precisely and thoughtfully. Suppose you are going to sell water bottles; you can find more than twelve categories. In this case, you need to act smartly.


Step5.


Setting up a product listing page on Amazon can be the last and most crucial step. At this step, you will notice that your listing information has been divided into seven tabs: descriptions, keywords, images, variations, and necessary information. These are essential steps that should be filled out appropriately.

 

Steps to Set up a product listing page for Existing Amazon Seller


If you are already an existing seller on Amazon and your products are already selling on this platform, all you have to do to set up your product listing page is simply follow these vital steps:


Step1

First of all search for a product that you want to list on this platform by using the product name, UPC, EAN or ISBN number.


Step2

At this step, all you need to do is just scan the barcode of your products with EAN or ISBN and UPC number. It is the most vital step to sell your products on this gigantic platform.


Step3

It is the last step for setting up your product listing page on Amazon. Here you need to upload all the relevant details in bulk by using standard and custom upload templates.


Essential Aspect of Product Listing Page on Amazon


Product Title: The product title is what your customers will see on your listing. It is essential to pack your product title with relevant keywords and features. Suppose you are a leather shoe brand; instead of just adding “leather shoe,” you can keep your title as “lightweight black leather shoe for men.” You can also add other features to your shoe brand as well. 250 is the character limit to write a product title on Amazon.

Product Description: To make your product presentable and increase sales, you need to inform your customers how beneficial your product can be for them. To inform them adequately, you need to provide an elaborative product description. The description should include size, shape, color, brand name, package quantity, material, or fabric type. It helps the customer understand your product better and impacts their shopping decision.

Product Image: At Amazon or any other eCommerce marketplace, images play an essential role. They have the power to increase and decrease your sales. A great-quality image provides a clear view to the customers and helps them to get a fair idea about the specific product. However, if images are not your priority, you may experience a poor sale because, during online shopping, customers don’t have the ability to touch or analyze the product physically; all they have is images, so you must focus on this aspect.

Keywords: For a proper product listing page on Amazon, you must add essential keywords to your description and product title. It can help your customers locate your product on Amazon and scale up your overall sales. To let your products appear in the search bar of Amazon, keywords are a must.

Conclusion

This is how you can set up a product listing page on Amazon. You must follow all the steps mentioned above to make your listing top-notch. Last but not least, do not underestimate the importance of product descriptions, images, titles, and keywords. Implementing this step carefully can take your precious time; at this point, you can take the help of a listing analysis software that can notify you every time your listing goes wrong. It is one of the impeccable ways to initiate an appropriate listing and generate hefty revenue. In this regard, etraKY BS can help you immensely and increase the level of product listing pages on Amazon.

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How to List Products on Flipkart, A Complete Guide for Online Sellers!

When it comes to top prominent eCommerce platforms in India, Flipkart is one of the considerable ones that many sellers prefer to sell their products on. However, sellers must follow some of the essential rules that can help them sell their products on this platform. This excellent platform came into existence in the year 2007. By providing benefits and services supremely to millions of customers, this eComm channel has marked a presence in the heart of every customer. That is why Flipkart has no lesser customer base than any other prominent marketplace in India.

It provided its services to PAN India and gained a compelling reputation among eCommerce sellers. Being a trusted online platform, it has an enormous customer base and encourages sellers to improve their selling skills and profitability with it. Due to its Indian origin, online customers around India believe it to be more authentic and affordable than any other online site. It offers customers an assortment of products and looks out for sellers who can dedicate themselves to acquiring their professional goals and follow Flipkart’s selling policies with steps. In this manner, before you start selling products, you, as a seller, need to list your products appropriately and precisely. This blog has mentioned some astonishing ways to list your products on this platform seamlessly.


Follow These Essential Steps to List Products on Flipkart


To list products on Flipkart, you need to follow these essential steps.

  • You need to visit the “my listings” section in your Flipkart seller account.
  • Now select the “add new listing” option on your listing management page, and then you can select “add a single listing.”
  • Then you need to select a relevant product category that Flipkart approves. If you want to attain another category, you must take approval from this platform.
  • After that, you must select a brand for listing and cataloging your products. You can view the approved brand under “brand selection” .
  • You can also use the search box to look for a significant brand for your product.
  • Now select the right brand name and create a new listing.
  • After this, you have to fill in the sections such as product descriptions, images, titles, prices, stock, and shipping details.

To list your products effectively, you can take the help of a listing quality analysis software to help you enhance your product description, images, titles, etc. Listing your products on this platform is divided into three sections.


Section 1

The first section of the product listing on Flipkart involves price, shipping, and inventory information. You will find that these aspects have almost 26 attributes for a single product that are divided into 9 sub-headings, and each has mandatory and optional sections to fill. Here are a few tips on them to fill in the details without any errors.

Listing Details: As a Flipkart seller, you must provide your SKU ID (Seller Keeping Unit) to sell your product on this platform. You can see it in an alphanumeric identifier form.

Status: It is precisely for your listing status. You have to select “active,” and then your listings will be marked active to sell your products further on this platform. Customers can not have access to buy products from an inactive product listing.

Pricing Details: At this step, you need to implement a maximum retail price of your product in INR. Along with this, you also need to provide your selling price details at which rate you want to sell your products on Flipkart. It should always be below the product’s actual price.

Inventory Details: In this section, if you have opted for Flipkart fulfillment services, you must select a third-party seller or manufacturer from the “seller smart” option. After that, you need to fill in the details of the procurement type; it involves how you procure the inventory to fulfill the order requirements. Here you need to select in-stock from the main menu. Now, a seller will be required to fill in the procurement SLA (service legal agreement), which is the time you will require to ensure that your product is ready to ship. At Flipkart shipping, the acceptable value is for two days. At last, you need to fill in the details of your stocks; here, you need to provide several products to select that you want to sell.

Shipping Details: This category needs to provide essential information about who will dispatch or ship your order to the customers. Here it is recommended to select Flipkart because other options may show errors.


Section 2

Section 2 is wholly dedicated to additional product descriptions. However, it is an optional yet necessary section for sellers. This optional section in Flipkart’s product listing has 29 attributes divided into four categories. You can skip this section, but providing relevant additional details about your products can help Flipkart and customers better understand your product specifications and features. Thus, it can help in adding tremendous value to your online business. This section has three subheadings:

General: In this subheading, you can provide some general specifications of your product, such as elaborative descriptions, keywords, and other essential information.

Dimension: To list products on Flipkart here, you need to provide the details of your product’s height, width, depth, weight, and some other applicable information regarding the measurements.

Box: At these subheadings, you need to provide information about the packaging box, such as mentioning the product name and other details about products that will be delivered to the customers in a single package.


Section 3

It is the final and most crucial section of product listing on Flipkart. Images are the core of selling online products because it is the one and the only aspect that attracts customers easily and quickly. Suppose your products have a clear, high-resolution image that is easily accessible to customers. It can surprisingly increase your sales, and even, at some point, it can minimize the return rate also. At Flipkart, you can add more than thirteen images of your products. You can upload images of your products from various angles, such as front, back, bottom, and upside. However, the image resolution should not be less than 500×500 pixels. Always consider proper lighting while taking pictures of your products, or you can hire a professional to photoshoot your products. In this section, you can also upload other relevant creatives and infographics to your products.


Conclusion

So these are some of the compelling steps to list your products on Flipkart. You can complete this process effectively by following the product listing steps. On this platform, product attributes can vary as per the selection of product category; however, most fields are identical for the categories on this platform. Double-check your listings once you go through all these sections because it is imperative for your sales. An incorrect listing can drastically affect your business, and you may lose your customers and your chance to sell your products on this eCommerce marketplace. To enhance your listing quality, you can take the help of some listing analysis software such as etraKY BS. It notifies you whenever a listing goes wrong, and you can quickly enhance them.

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What is Merch by Amazon India? 5 Essential Things to Know!

Suppose you want to sell your merchandise and print-on-demand products through Amazon. Believe it or not, it is one of the best ways to earn spectacular revenue from this eCommerce giant. If you want to start your eCommerce brand and sell customized and unique products, you can go for Merch by Amazon India. However, for clarity, you must know that this feature is not yet available for Indian customers. Still, you can design and sell merchandise through this platform to western countries such as the USA, UAE, etc.

Suppose you still want to start a Merch business in India. In that case, you can sign up on Amazon as a brand or a seller and start selling custom-designed Merch in India at a lower upfront investment and earn tremendous monthly and weekly royalties. For Indian sellers and brands, it can prove to be the most alluring income source. This blog contains some remarkable knowledge about this fantastic service of Amazon India. Find out what are the benefits of selling merchandise online through this eCommerce platform.

A Brief Description of Merch by Amazon India

You must know that Amazon merchandise service is basically for individual sellers and brands who want to launch their own merchandise and print-on-demand products on this platform by taking advantage of Amazon’s distribution, print-on-demand operations, and speedy shipping. Some renowned brands such as Disney, Cartoon Network, and Marvel use Amazon Merch to sell their official merchandise to customers through this eCommerce channel. However, this is not only limited to big brands; small brands can also implement this service and get approved to sell their print-on-demand products through Amazon and earn decent revenue. Now, this question must have arisen in your mind: how does Merch work on Amazon? Well, you can understand it in the following steps.

  • First of all, you have to apply for the Amazon Merch business.
  • Once you get approval from Amazon to sell your merchandise through this platform, you must upload your artwork.
  • After that, you need to select your product type and color.
  • The next step will be listing your designs and artworks on this platform and adding product descriptions of whatever product you choose to sell. The product descriptions should be short, crisp, and informative.
  • Once customers start buying your products, Amazon will handle the product page, followed by production, shipping, and customer service, all with no upfront costs.
  • You will get a royalty for your designs and artwork.

More precisely, we can say that Amazon merch on demand helps you to increase your profits through the sale of branded products designed by you. It is quite an effortless process to get started and sell merchandise from a product page on this platform. It is entirely a new way to connect with your customers outside India.

Essential Benefits of Merch By Amazon India

If you are an artist or a designer passionate about selling your customized merchandise, then Amazon is the most suitable platform for you. You can earn tremendous benefits from Merch by Amazon India service. Here we have mentioned some of the significant benefits of this impeccable personalized business service by this eCommerce platform.

Earn Tremendous Royalty

Merch by Amazon India provides you an impeccable chance to generate royalty by selling every merchandise product. This platform provides you a tremendous chance to earn lifetime royalty from the artwork as well. You can sell your designs to Amazon and attain royalty from them in a compelling way.

Eliminate the Risk of Inventory

It works as a print-on-demand business model if you plan to sell merchandise on Amazon. Thus, you do not require to stock up a heavy inventory. This platform will print your t-shirt only when a customer places an order and then process it directly to them. So in this business model, you only need to send your designs to Amazon, and they will handle the rest. However, as a merchandise brand, you can also list your merchandise on Amazon and manage a small unit of inventory per the customer’s demand.

Implement Prime Shipping

The Biggest Advantage of Merch by Amazon India is their fastest shipping method. The merchandise business model on Amazon provides the eligibility for free Prime shipping to fulfill the demands of your customers as soon as possible. Although for customers, it will be standard shipping for customers, and they can pay some extra amount to get their orders faster than ever.

Reach Out to Millions of Customers

As the most prominent eCommerce platform worldwide, Amazon provides you this ultimate chance to offer your products to millions of potential customers. However, this platform can not give you the guarantee of a sale but provide great exposure to your products. It can increase the chance of sales. If your product has a unique feature and attracts multiple customers, you have a considerable chance to generate decent sales.

Keep Track of Your Success

Selling your merchandise products on this platform can provide you the liberty to go through Amazon’s analytics and comprehensive insights. This platform provides you with every kind of data, from what are your best-selling designs to the all-over growth of your revenue generation. You can easily track all your business growth on this platform. It is essential for any business because without it you can not accelerate your business growth.

Products That You Can Sell on Merch by Amazon

Here is the list of some of the utmost products that you can sell through merch by Amazon.

  • Tanktop
  • Premium T-shirt
  • Pullover sweatshirt
  • Pullover hoody
  • Customized Pen
  • Cushion covers
  • Sunglasses
  • Caps
  • Shoes
  • Bags
  • Water Bottles
  • Phone Covers
  • Diary

How Can You Calculate Amazon Royalty?

First, you need to understand that the Amazon Merch business doesn’t provide you with complete ownership of your designs. The royalty amount you receive from Amazon can get directly affected by the price you set for your merchandise products, excluding the tax amount and the fees of Amazon. Various factors that affect Amazon costs have been mentioned in the following step:

  • If you want to produce your merchandise products, then Amazon will pay you the amount per sale.
  • Taking Amazon FBA (Fulfillment by Amazon) services can affect your royalty as you need to pay FBA fees to this eCommerce platform.
  • Product returns and exchanges may affect your Amazon royalty.
  • If you want to protect your brand from fraud, you can take the fraud protection services of Amazon, which may also affect your royalty.

     

Conclusion

Thus, Amazon Merch is a cost-effective and profitable income source for many designers, creators, and for those sellers, and brands who want to start their eCommerce business at a low investment. But the only drawback of this business model is that it doesn’t allow you to sell your merchandise in India. Still, it is one of the compelling ways to generate impeccable revenue and make your business worthwhile. If you have the talent to start your own designer range, you can go for Merch and take advantage of this platform on a larger scale.

 

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Five Best Strategies for Amazon Individual Seller to Make Most of the Great Indian Festival 2022!

In the eCommerce world, Amazon is one prominent marketplace attractive to consumers, brands, and sellers. Jeff Bezos established this mega platform in the year 1994. Initially, it was established as an online book retailer store. After going through a long journey today, it’s a number one eCommerce platform with an impeccable customer base. Brands and sellers want to be on this platform to make their eCommerce business thrive. Amazon started its operations in India in 2013 and became one of the prominent people’s choices online platforms that customers adore. This platform brought explosive growth to the eCommerce sector in India.

However, this alluring marketplace sells millions of products throughout the year, but it experiences a compelling amount of success during its Great Indian Festival sale. This blog will dive deeper into what Amazon’s Great Indian Festival Sale is, why it is vital for every Amazon individual seller, and how they can make the most of it. You must be aware of this sale, which will hit the market on the 23rd of September this year. So you need to pull your socks and attain immense benefits.


What is the Amazon Great Indian Festival?

Every year during the time of great Indian festivals such as Dussehra and Diwali, Amazon runs its Great Indian Festival Sale to attract millions of customers. It is a great selling strategy for Amazon to run a sale during the festive season. In India, customers usually shop their hearts out during these festivals, and this marketplace offers incredible deals to their customers and generates impeccable revenue. During this sale, Amazon offers massive discounts on a wide range of product categories, including electronics, home appliances, furniture, sports items, apparel, and home decor items. Believe it or not, this eCommerce giant generates a considerable portion of its yearly revenue and sales from this event.

According to research, more than 70% of Amazon’s individual sellers and brands have admitted that they generate 50% of sales only from the Great Indian Festival every year. This year Amazon is expecting more than a 22% jump in its GMV (gross merchandise value) from the previous year. Indeed it’s an excellent opportunity for brands and sellers as well to make the most of this big event.


Strategies to Generate Immense Profit as an Amazon Individual Seller

 

Enhance the Listing Quality of Your Products

Product listing is one of the most critical aspects of selling your products thoroughly on any eCommerce platform. Listing quality should always be top-notch if you want to sell your products during the Amazon Great Indian Festival or otherwise. You need to make your listing stand out from the rest to make the most of this sale. To make your product visually appealing to your customers, you must add high-quality images and videos of the products. Add elaborate, crisp, and informative product descriptions and relevant keywords.

Last but not least, the product title should be attractive and should also include the right size, color, and nature of your product. These are the few standards that must be maintained to make your product visible to customers. To enhance your product listing, you can take the help of listing analysis software such as etraKY BS. It can notify you whenever a listing goes wrong.


Revamp the Visibility of Your Products

Get this fact straight; you are not the only one who sells their products or wants to sell them during the lucrative Amazon Great Indian Festival sale. There are millions of sellers and brands waiting for this sale to make it a profitable affair for themselves. So it is essential to make your products visible to targeted customers. In this fierce competitive platform upgrading, your product visibility is crucial to making the most of Amazon’s Great Indian Festival Sale. You can improve product visibility by strategically affixing relevant keywords into your listing. To buy any product, every Amazon customer primarily uses their search bar, and if their searched keywords match your products, customers will be able to locate your product and buy them in the first place.


Offer Tremendous Discounts & Deals

Well, the Great Indian Festival is about getting huge discounts on almost every product category mentioned on Amazon. So to make the most of this sale, you are required to offer attractive deals to your potential customers. You need to offer your products at much more captivating prices so that they do not choose your competitors to buy their desired products. You can sell all your slow-moving stocks during this time of year by offering maximum discounts to your customers. In this, it will not affect your financial grounds.


Streamline Your Stocks

As an Amazon individual seller or a brand, you need to be aware of the fact that there is an intense chance of getting multiple orders during this sale season. So never lose a single sale and get the ball in your court. It will help if you keep a check of your stocks to avoid out-of-stock situations. It will be a shameful situation if you won’t be able to fulfill the orders of your customers, specifically during this sale. It can drastically affect your overall eCommerce business as you can lose your customers due to the Oos situation. So before the sale starts, stock up on the products you want to sell on Amazon during this massive event. Stock availability software can make it easier for you to escape the Oos situation by notifying you whenever a product gets out of stock or gets back in stock.


Let Your Customers Know About Your Offerings

Those who know Amazon must know about the Great Indian Festival Sale. What they don’t know is on which products they are going to get maximum offers. If you are going to be a part of this mesmerizing event, you must inform your customers about what you will offer them. You can take the help of social media platforms to promote the products that you are going to sell during this sale season.


Offers and Discounts That Amazon is Offering on Various Product Range

  • Home and Kitchen Appliances: Amazon is offering up to 70% discounts.

  • Mobile & Accessories: This platform offers 70% discounts on all mobiles and accessories.

  • Electronics: Amazon offers up to 65% discounts on all electronic items.

  • Fashion Apparel: Up to 75% off Amazon offers its customers an apparel range.

  • Daily Essentials: This eCommerce giant offers massive discounts on selected daily essential products. It can be up more than 70%.

Conclusion

You can sell an extensive range of products on Amazon during this massive festive sale. Millions of customers wait for Amazon Great Indian Sale to shop for their favorite products throughout the year. So, ultimately it is an outstanding opportunity for you to sell your products on Amazon during this event. All you need to spike up your sales during this festive season is to make a strategic plan, improve your listing, stock up your products, promote your products on social media, and you are good to go. These aspects are really important if you want to increase your revenue during this time of the year.

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Best Products That You Can Sell Online Amid This Winter Season!

Winter is approaching, and it’s time to pull up your socks and get ready to make the most of this upcoming season. As we all know, winter is the most complex season, and customers require a lot more products as compared to any other season that may help them survive the season in a comfortable and cozy manner. The winter season brings enormous possibilities for brands and sellers to increase their sales by selling winter products. In India, a few important festivals fall into this season, such as Diwali, Christmas, New Year celebrations, etc.

The importance of the winter season automatically hikes up because of these festivities. Along with the festive attire for Diwali, customers also want various other products related to Christmas and winter essentials. Winter is knocking at the door, and you need to prepare for it if you want to take advantage of this enormous opportunity.

According to the market gurus, this upcoming season contains a lot of probabilities to let your business thrive. Suppose you are the one who is still in the process of establishing your online brand; it is recommended to launch winter products. However, apart from choosing the right product for this winter season, you need to take care of some of the specific phenomena of eCommerce business, such as product listing, stock availability, maintaining price hygiene, etc. In this regard, brand-centric eCommerce management software can make your journey hassle-free. Let’s find out what products you should sell during the winter season.


Top 7 Winter Products Category that can Upscale your Sale

 

Winter Apparel

Along with the changing weather, customers’ requirements and needs also change. Customers require warm clothes such as woolen scarves, socks, sweaters, caps, jackets, trousers, gloves, thermals, etc. Hence, any clothing that can keep a human being warm will be in demand, and as a brand, you can sell them without thinking twice. However, you might have to face your competitors, but you can beat them by enhancing the quality of your products. Winter is such a season when customers don’t want to compromise on quality.


Winter Footwear

With the beginning of the winter season, the demand for winter footwear increases rapidly. Customers will be in fond of purchasing good quality, comfortable and warm shoes and boots during this season. Thus, as an eCommerce brand, you can also sell winter footwear on various eCommerce platforms and generate enough sales to make your online business valuable and profitable. You can sell winter footwear for men, women, and children. Start stocking these products after analyzing their previous year’s demand. These products should be available in your stocks to fulfill your customers’ requirements. To ensure the availability of such products, you can take the help of stock availability software such as etraKY BS. This software can notify you whenever a product gets out of stock or back in stock.


Decorative Products for Festivities

Decorative lights, candles, Christmas lights, colors for rangoli, candle stand, star string lights, a sculpture of Lord Ganesha and Goddess Lakshmi, Christmas caps, Christmas trees, hanging gifts for Christmas trees, and artificial flowers are some of the great decorative product ideas that you can sell this winter season. To keep the last-minute shopping stress at bay for your customers, you can list these on various eCommerce platforms before the beginning of these festivities. These products can steal the show and let you generate a hefty revenue for your business.


Beauty Products for Winter

As we all know that in winter, we all have to face the problem of dry and itchy skin. So the demand for moisturizing creams, body lotions, lip balms, and foot hand creams automatically upsurges. Brands can grab this opportunity and sell these beauty products to their customers. You can sell such beauty products that eliminate the problem of dry and itchy skin. One can even sell moisturizing makeup products and shampoos as well. Deep color shades of lipsticks are also the most demanding products during winters.


Electronic Products for Winter Season

During the winter season, the demand for electronic products such as room heaters, hair dryers, electronic water bags, water geysers, electronic rods, coffee makers, boilers, beanie Bluetooth hats, waterproof rechargeable touchscreen warm hand gloves will increase. Selling these electronic products this winter can attract more customers and increase your overall conversion rate. Customers are more likely to buy these types of products during winter to keep themselves warm and comfortable.


Winter Food Products

There are several food items that customers choose only to consume during winter because of their warm nature. Almonds, dates, Jaggery powder, sesame seeds, flaxseeds, saffron, nutmeg, etc are some of the food items that customers usually prefer to consume on a daily basis, specifically during the winter season. Thus, you can also start selling these food products on multiple eCommerce platforms. According to a survey, these products are highly demanding during winter. So it can be a great idea to sell them during this season. However, you must check the quality and availability of such products to keep your customers satisfied and restrict them from buying such products from your competitors.


Personalized Gift Items

Be it Diwali, Christmas, or New Year; customers prefer to buy and send personalized gift items to their loved ones. Gifts exchanged during these festivities have become an essential custom. Thus, it automatically provides you with immense opportunities to sell personalized gift items such as photo frames, cushions, water bottles, beer mugs, t-shirts, handbags, key chains, coffee mugs, and name plates you can choose to sell under your brand name to your valuable customers. Apart from these, you can also launch some unique and attractive personalized gift items to attract more eyes.

These are the top seven product categories you sell online this winter season. Apart from this, here we will mention some of the top demanding products you can also sell.

  • Snow blowers
  • Ice skates
  • Faux leather leggings or pants
  • Woolen shawl
  • Yoga mats and gym equipment
  • Clay pots
  • Turkey knives
  • Paper towels
  • Emerson rods
  • Pet jackets
  • Foot warmer
  • Shoe dryer
  • Hair repair mask
  • Hot chocolate powder
  • Disposable cups and plates

     

Conclusion

All the products mentioned above are worth selling during this winter season to keep your customer happy and let your business snowball. Products mentioned above are such products whose popularity increases only during this season because of their nature. As you know that winter is around the corner, it is better to make a compelling strategy about what products you want to sell. List them accurately on eCommerce channels and let the profit come your way. However, a listing is essential in selling your branded products through any eCommerce platform.

Listing your products accurately requires elaborative description, Seo-based titles, great quality images, and high-resolution videos. Well, all these factors are essential in terms of representing your products in an appropriate manner and making them visible to your customers. In this regard, you can take the help of listing quality analysis software such as etraKY BS. It can notify or alert you whenever a listing goes wrong.

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Six Enticing Ways to Make Money From Amazon in 2022!

Amazon is one of the most prominent eCommerce platforms in the world. Indian brands and sellers also take advantage of this platform by selling their products to a broad customer base. However, traditional selling is not the only option today to make profit from Amazon. If somehow you are not able to reach your business while selling products on this platform, you can simply switch to other options and earn your bread and butter without any hassle.

Today, Amazon provides a compelling opportunity to those who want to enter eCommerce territory. This enormous marketplace has equal opportunities for every individual. Anyone can jump to this platform and start their own business and make a profit. This platform has an excellent customer base, which is why there is much more chance of success. Today in this blog, we have mentioned some of the enticing ways to make money from Amazon. Let’s dig in and find out what they are.


Fascinating Ways to Make Money From Amazon

 

Sell Wholesale Products

Selling wholesale products on Amazon is one of the best ways to generate revenue from this platform. The wholesale process involves buying bulk products from any third-party manufacturer at a lower price and selling them on this robust platform at a higher price. The significant difference between wholesale selling and retail is that in wholesale, you do not need to worry about the products’ branding and production part. You must purchase products in bulk and use the Amazon FBA service to fulfill the orders without any hurdles. An enormous number of sellers are successfully making money in this way. However, it doesn’t mean you do not need to follow the standards of selling a product on this platform. Even though you will sell wholesale items, you still have to maintain price hygiene to attract customers. In this regard, price tracking software can help you immensely.


Publish Your Own Book on Kindle

If you are passionate about writing but not able to publish your book due to the high publishing cost, do not get demotivated; keep writing because now you can publish your book on Kindle through kindle direct publishing. Amazon allows you to self-publish your written books on Kindle and sell it to its massive customer base. It effectively minimizes the requirement of the traditional way of publishing that involves a hefty investment. With the help of Kindle direct publishing (KDP), you can easily create your ebook and attain popularity. Unlike any traditional publishing house, Amazon provides you the full rights to your books. So if you have a hidden talent of writing stories, you can easily take this opportunity and sell and publish your book on amazon. You can either publish your book as a kindle ebook or take the option of the paperback book as well. If you take the paperback option, Amazon can print your book and ship it to the customers.


Sell Private Label Products

According to a recent survey done on Amazon sellers, it has been found that more than 65% of sellers are selling private label products on Amazon.
A private label product is basically manufactured by one particular company to be sold to other individuals who want to sell those products with some customization and by putting their private label on them. Although product customization is entirely a seller’s choice, if you want, you can sell the items without any modification just by putting your label on them. One can sell private label products on Amazon to establish their brand. However, to make it a successful affair, you should list your products accurately on this platform. To list the products adequately, you can take the help of any listing quality analysis software like etraKY BS. Such software can help you in enhancing your listing on Amazon.


Product Delivery for Amazon

As you know, Amazon does not rely on any other delivery service provider because it has its prominent delivery service. But some of you may not know that you can join Amazon as their delivery person if you know how to drive and make a profit. This eCommerce platform runs the Amazon Flex program, allowing anyone who knows how to drive to deliver orders at customers’ doorstep. To become a part of Amazon Flex, you just need to download the flex app and register as a driver. Once you receive the acceptance, you can start delivering the products and generate up to rs200 per hour; as per the rule of Amazon, you have to spend your five hours on a daily basis. It’s not a bad deal if you want to make extra money.


Sell Handmade Products on Amazon

Amazon also provides immense opportunities to those with the captivating talent for making handmade products. Amazon allows craftsmen and artisans to sell their handmade products on this platform and make intense profits. Although selling handmade products on this channel is not easy, you will be responsible for producing or manufacturing the products, and Amazon will just provide you the exposure. Here you have to keep an eye on your stocks, never to face the stockout situation. It is better to get along with stock availability software to have clarity on the stock. In this way, you may never miss out on any sales opportunities. Handmade products are continuously in demand, so by taking some strategic steps, you can easily make a profit by selling handmade products on Amazon. It is profitable even if you have to pay the Amazon FBA fee.


Become an Amazon Employee

In terms of making money from Amazon, it is not necessary that you only have to sell something on this platform. You can earn money by becoming an Amazon employee as well. It is understandable that since it’s a gigantic eCommerce platform in the whole wide world, it must also have the most extensive employee base. According to a recent survey, Amazon has more than 6.5 lacks employees currently. To become its employee, you do not have to work at its headquarters, but you can work from any corner of the world. This platform has headquarters in almost every country in the world. In India also, numerous people are working as Amazon employees. One can work as an Amazon employee from home to any corner of the world. One can become an Amazon executive, data operator, customer service provider, etc.


Conclusion

Thus, in such ways, you can earn compelling profit from Amazon. Apart from these above-mentioned enticing ways, you can sell print-on-demand products on this platform, make money, and work on Amazon fulfillment or distribution centers since this vast marketplace provides tremendous opportunities to millions of people out there. So if you think Amazon is just for sellers or brands to make money, this blog has probably proved your thinking wrong. Nowadays, anyone can make money from this website without even selling a product on this platform. As per your preference and convenience, you can choose any of the above-specified ways to make a profit from Amazon in 2022. So what are you waiting for? Make up your mind and grab this remarkable opportunity to become independent and earn a wealthy living.

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How to Handle Out of Stock Product for Your Online Brand?

You must have seen that some products on eCommerce platforms indicate that the products are out of stock or unavailable when you try to complete the final checkout process. Now think from your business perspective about how this situation will impact your customers and your business parallelly. A customer can move to your competitor if they find that the product they want is out of stock. They can simply buy it from some other brand and may not turn back to you in the future. Out-of-stock products can drastically affect the overall growth of your online brand. It can affect your market credibility and your revenue rate as well.

Indeed there are consequences of out-of-stock, but it is the harsh reality of eCommerce business. At some point of time, you may have to go through this situation due to various reasons. But it can’t be the end of your business; you can still make your business profitable by intelligently handling the Oos situation. The first rule of tackling this situation is to get along with stock availability analysis software. Stock availability is part of our SCRAP model; you can read about it in detail by clicking on this link. Let’s see how you can handle the Out-of-the-stock situation more effectively by implementing the following ways.

 

Handle The Out of Stock Product in the Following Steps

 

Let Your Customer Know About Oos Products

As an online brand, your customer may experience the Oos (out-of-stock) situation in scenarios; first, the product is not available in your stock, and secondly, you have discontinued the specific product. However, in both scenarios, you should inform the customer by simply labeling such products as out of stock on your product page. If there are chances of the product returning in stock soon, you should allow the customers to add such a product to their wishlist, and once they get back in your stock, you need to inform them that the product is back in your stock.

 

You can simply send a notification on the customer’s mobile by informing them that the product they wanted is now available. Such practice provides an assurance to the customer that it is worth waiting a little longer to buy their favorite product. It can help you keep your customers engaged with your brand and let you escape the consequences of the Oos situation.


Provide Alternative Recommendations

Suppose customers are looking for any specific product from your brand that is not available in your stock. You can handle this situation smartly by recommending some alternative products. If you have multiple numbers of existing customers, you must have an idea of their shopping behavior or what kind of product they usually buy from you. Based on that, you can recommend an alternate product to them. To implement this step, you can add a recommendation product page that automatically pops up whenever a similar product gets out of stock. It can help you avoid missing out on a sale and simultaneously keep your customers interested in your brand. This compelling step can help you prominently in handling the horrific out-of-the-stock situation.


Clearly Showcase the Availability Status

One of the most extinguishing ways to avoid out-of-stock product situations is to always provide clarity on the unavailability of products. As soon as you get to know that any specific product is not available in your stock, you can mark the product as unavailable on your product page. It can help you never disappoint your customers and assure them that it may become available in a few days. This tactic can also limit your customers from moving to your competitors. If you’re selling such products in multiple sizes and colors, you should also mention the availability per their size and color. This way, you can prominently handle the out-of-the-stock situation without hurting your conversion rate and losing your loyal customers.


Implement a Pre-Order Formula

In the process of handling out-of-stock product situations, it can be an excellent way if you implement a pre-order formula. You can offer your customer to pre-order those products that are not currently available in your stock, but they can get back in stock soon. Such a tactic can behold your customers and their trust in your brand. This specific strategy can also secure your sale even if the product is not yet available in your stock. Apart from a pre-order strategy, you can even offer them a longer shipping time to handle the Oos situation effectively.

If your customers already know you and always get back to you for any specific product, they may wait a bit or pre-order in case of product unavailability. But this tactic may not work on a potential customer. To successfully implement this practice, you may be required to provide all the essential information to your customers, such as when they may get the product, how long they have to wait, and if they need to make the payment on a prior basis not. Make sure to fulfill the order on the promised date if you offer your customers the pre-order feature.


Always Ensure Your Stock Availability

Limiting your products’ unavailability is best to avoid the out-of-stock situation or handle the Oos situation. To avoid this situation, you always need to watchdog your stocks and know what is in your stock and what’s not. However, it is not an easy task, and one can not do it in an accurate manner manually. You may require an automatic stock availability analysis software such as etraKY BS.

 

It notifies you whenever a product gets out of stock to get back in stock. Once you know that a product is no longer available in your stock, you can simply refill your stock and escape the situation of Oos. In such a way, you may never face the situation of product shortage. Sometimes because of, various on-ground problems related to manufacturing the products can arise in the Oos situation, and you can handle implementing the above steps.


Conclusion

In such a way, you can efficiently handle out-of-stock product situations. Its’ 2022, and there are various ways to tackle the Oos situation without affecting your conversion rate and the trust of your customers. Gone are the days you had to only rely on manufacturers to provide you with the stock on time. Nowadays, you can still establish a satisfying relationship with your customers even if you are experiencing a stock-out situation. In this way, you can secure your every sale and ultimately generate decent revenue. To drive more and more sales that too in the Oos situation points as mentioned above can help you tremendously.

Informing your customers about the unavailability of a specific product or restricting the visibility of stock-out products can work in your favor. These strategies can effectively help you drive customer engagement and sales while being in the Oos situation. To resolve this problem permanently, you should subscribe to stock availability analysis software. Such software can save you from getting into the stock out of the situation and always watchdog your stocks.

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Ultimate Guide to Online Checkout Process & its Benefits!

It is not possible to generate a single sale if the checkout process is complicated for customers. In the eCommerce business, as a seller, along with other aspects of online business, you also need to take care of the checkout process because it is the most crucial step of the entire selling process. It doesn’t matter how excellent or beneficial your products are; they will be useless if the customer does not go through the final checkout process. You must understand that most customers abandon the cart because of the complicated checkout process.

Most of the customers also abandon the carts because during the checkout process eCommerce platform asks them to create their own profiles, and approximately 42% of customers abandon the cart because they do not want to pay the hidden costs. That is why you need to optimize the checkout process to escape the situation of abandoned carts and provide a pleasant shopping experience to your customers. The one-click checkout process can be the ultimate path to your success, and it may minimize the abandoned cart rates rapidly. It can only be beneficial for your customers and ultimately increase your revenue. In this blog, you will learn about the one-click checkout process and what value it can add to your business.

 

What is the One Click Checkout Process?

A one-click checkout process is basically a payment method in which eCommerce platforms allow the customer to make the payment with a single click of a button. In this process, customers do not have to fill in the complete information about themselves or register on any specific eCommerce platforms. They can add their address and phone number and can continue with the checkout. This process requires the customer’s information for the one-time only. In the one-click checkout process, all the essential information about the customer gets stored in the payment processor. It can be used whenever the customer revisits and wants to buy your products.

This process eliminates the need to force customers to a separate payment screen and manually enter their personal information. Whenever a customer clicks on the checkout process on any eCommerce platform, they do not need to specifically enter their personal information if the platform has the one-click checkout option. This concept has come to emerge since the inception of the Amazon marketplace.

How One Click Checkout Process Can Benefit Your Business

One-click checkout process provides a painless shopping experience for the customers. In this process, customers can go to the checkout page and make payments without any hurdles. It can make your customers immensely happy, and they can revisit you and buy your products more often. It can effectively reduce the abandoned cart rate and encourage the customers to shop more. It can increase your conversion rate more than ever.One-click checkout does not allow you to rethink the customers’ shopping decisions, thus increasing your sales humongously.

 

As a seller, it will be best to sell your products on Amazon because it provides the single-click checkout option and saves you from abandoned cart problems. These significant benefits of the one-click checkout process can let you attain various benefits to your online business and ultimately increase your revenue and sales. However, you can only get the benefits of a one-click checkout process when you have enough products in your stock. To ensure your stock availability, you can take the help of etraKY BS. It notifies you whenever a product gets out of stock or back in stock.

Why Do You Need a One-Click Checkout Process?

Minimize the Rate of Cart Abandonment

Usually, a new customer can not make a purchase without entering their personal information. This process takes a lot of time, and no one these days wants to spend that much time just creating their profiles on online marketplaces. That is why they abandon the cart without completing the checkout process. However, some prominent eCommerce platforms, such as Amazon, Flipkart, and Myntra, offer the one-click checkout feature and automatically fetch their personal information through the payment gateway. Every upcoming eCommerce brand is establishing its business with this tactic. To resolve this problem, you can also sell your products on websites that provide the single-click checkout option.

To Increase the Number of Loyal Customers

You must understand that customers never want to shop from such a platform that has a complicated checkout process. They sometimes have security issues also if an eCommerce platform asks too many questions about them. But if you sell your products on platforms with a one-click checkout process, it can let you attain a solid loyal customer base. Customers can become able to buy your products effectively. There is one more factor: customers already trust prominent eCommerce channels, so you do not need to convince them to buy your product. A massive number of loyal customers are necessary to have if you want to increase your revenue and brand credibility at marketplaces.

For Clarity Over Other Charges

Customers usually leave the cart during the final checkout process because they may find that there are various additional charges included along with the actual product price. But the single checkout process provides all the information of additional charges, if applicable, to the customers and makes it easier for them to understand the whole payment cycle. In this way, they are not likely to abandon the carts and make the purchase as quickly as possible. During the checkout process, along with the product’s actual price, marketplaces also add the shipping, delivery, and other charges.

 

It affects the product’s actual price and makes the customer rethink before making the purchase. It can affect the customers’ satisfaction level if their charges are hidden.Several payment gateways, such as PayPal one touch, provide the one-click checkout process feature to the eCommerce platforms. As a brand, if you also want to establish your own platform, you must implement a single-click checkout process to diminish the issues as mentioned above.

Conclusion

Thus, to encourage the shopping decision of your customers and eliminate the abandoned cart rate, it is better to implement a one-click checkout process for your online business. However, it is not only this process that can not add value to the business; you also need to focus on the other aspect of the eCommerce business. We can not deny the fact that checkout is the essential part of selling a product on marketplaces. Still, you can not deny that to reach this step successfully, brands and sellers need to execute the other aspects accurately. Such as product listing, analyzing the stock availability, maintaining the price hygiene, and watching your competitors’ moves.

 

These essential processes can make your customers decide to buy your product, and a single checkout process can let your customer finally buy the product. However, to implement the other aspects successfully, you can take the help of brand analytical tools such as etraKY BS. It can help you with the product representation and saves you from the Oos (out-of-stock) situation.

 

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Startling Ways to Automate Your eCommerce Business in 2022!

To start an eCommerce business in a full-fledged manner, it is essential to implement automation with it. Every aspect of online business should be handled effectively. There are multiple tasks that you need to handle on a daily basis if you are in the process of establishing your eCommerce brand or have already started your journey. Managing stocks, payments, maintaining pricing across channels, implementing accurate product listing, etc., can not be done effectively without automation. It may require a lot of time and effort to manage all these aspects of this massive industry if you think you can do it manually or in a traditional way.

It doesn’t matter how hard you work to make your brand stand out in this competitive world. All that matters is how effectively you are executing every step and how well you are serving your customers. During the expansion of your business, you may experience the need for automation automatically. Without taking the help of automation, the rapid growth of your business might get stuck. It will help if you are assured that you are selling the right products and efficiently fulfilling the customer’s demand. In this blog, you will learn about multiple startling ways to automate your eCommerce business and its requirements.


Why Do You Need to Automate Your Online Business


Since we entered the compelling world of digitalization, customer expectations have become higher than ever before. They want everything in an appropriate and well-managed manner. Automation is the need of this hour to provide dynamic customer service and manage your business efficiently. Today, various software available in the market has compelling automation capabilities to enhance every aspect of your online business. Let’s concentrate on some of the astonishing ways to provide automation to your eCommerce business.


Spectacular Ways to Automate Your eCommerce Business

 

Manage Your Reviews & Feedback

As an eCommerce brand, you must know the importance of reviews and feedback. It has the capabilities to make or break your entire business. While shopping for any online products, more than 65% of customers rely on online reviews. If they find that your products contain various positive reviews, they can buy the product in one go. On the other hand, even if you are selling a great quality product, but you do not have positive reviews or there are no reviews at all, it can drastically affect the shopping decision of customers.

To escape such a situation, you need to encourage your customers to leave their valuable feedback after making a purchase. In this regard, you should send them emails and messages from various mediums. But the most critical factor is whether you are managing your reviews or not. Take it straight; you can not manage your reviews without automation. An analytical software such as etraKY BS with the review management feature along with various other features can help you with it. It can manage all reviews in a single dashboard and let you concentrate on each feedback. To know more about the review management system, you can click on this link.


Keep an Eye on Your Stocks

Traditionally managing your stocks can put you in the situation of Oos (out-of-stock), and such a situation can disappoint your customers and may weaken their trust in your brand. But on the other hand, if you implement automation to this aspect of your business, you can not only generate ultimate revenue but also build a solid customer base. Several software in the market works as a stock availability monitoring tool. It works as a watchdog and keeps track of your stocks effectively, and such software sends you a notification every time a product gets out of stock or back in stock.

In this way, you can keep your stock updated and can provide a pleasant shopping experience to your customers. Such automation is necessary to stay competitive in the market because once a customer experiences the Oos situation, they can quickly switch to your competitors.


Re-Target The Abandoned Cart Customers

According to the latest survey, approximately 72% of shopping carts get abandoned by customers because of various reasons. However, by taking the help of automated software, you can re-target those customers to come back and complete the checkout process. There is multiple powerful software available in the market that automatically reminds the customers about their abandoned carts. In this process, all you must do is integrate your ERP system with such software that can automatically send emails regarding the abandoned carts to every customer. Sending manual emails to every customer is a time taking process, so it’s better to take the help of automation.


Analyze the Every Move of Your Competitor

In the process of generating tremendous sales and building a vast customer base, you must keep an eye on every move of your competitors. It can affect your business if you do not analyze their strategy and offer something more specific to your customers in comparison to your competitors. But how will you do that? It is pretty tough to know every move of your competitors without taking the help of any robust competitor tracking tool. Such software can work effectively and provide accurate results by analyzing every move of your competitors. This kind of automation can effectively let your business survive in this fiercely competitive era of eCommerce. Apart from that, such automation can also help you stay competitive and intensify your overall business growth.


Accurate Product Listing

As a brand or seller, you need to list your products on multiple eCommerce platforms before you start selling them. You need automation to execute this process successfully by adding high-resolution images, elaborative descriptions, and engaging product titles and videos to your product page. You should do this part of the eCommerce business appropriately because it lets your product appear in the search results on multiple platforms. Adding relevant or top searched keywords with descriptions and titles is required to make your products searchable.

However, we are all human, and we are prone to make mistakes, but a single mistake regarding the listing process can have an adverse effect on your online brand. However, with the help of listing quality analytics software, you can execute this aspect accurately. Such software can notify you whenever a listing goes incorrect or requires any enhancement.


Conclusion

Thus, these are some of the fundamental reasons why you need to automate your eCommerce business and how you can automate it. In today’s world, speed matters a lot; none of the businesses can survive for a longer time without automation. This scenario is not only in the eCommerce industry but also in other industries. Automation is the only way to help your business expand and flourish to meet the deadline and serve your customers dynamically. Customers prefer online shopping because they can buy almost anything sitting in their comfort zone.

They want their order delivered to their doorstep as quickly as possible. To meet such expectations of your valuable customers, you need automation in your online business. As mentioned above, various software available today can automate the various aspects of your business.

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