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Top 5 Young Digital Entrepreneurs of India, Geniuses!

Today, we are not going to talk about eCommerce directly. This blog is dedicated to the young digital entrepreneurs of India who have created wonders in their domain. The evolving digital industry has provided immense opportunities to young entrepreneurs to join the venture and experience the magic. That is why even established businesses are shifting entirely to digital platforms. This industry provides beneficial facilities and enormous features for businesses to expand tremendously.


On digital platforms, businesses are growing with an exceptional graph of success with every passing day. That is why young generations are also moving towards digital platforms.

Wondering what exactly a digital entrepreneur is? Well, the definition of a digital entrepreneur can be vast. But here we will only talk about what is understandable for everyone. In simple terms, Digital entrepreneurs are business owners or founders who have a digital business. It can be eCommerce and others as well. Indian digital platforms are a great source to grow your business successfully. Here in this blog, we have mentioned the success graph of five dynamic young digital entrepreneurs in India.

Youngsters Who have Set a Benchmark as Digital Entrepreneurs


Shraddha Sharma

Shradha Sharma is one of the renowned digital entrepreneurs of India. She is the founder and editor-in-chief of She lives her life in stories and believes that every story matters. At the beginning of her career, she has also worked with some media joints such as TOI and CNBC TV18. Born in Bihar and brought up in New Delhi, Shraddha started this venture in 2008. This platform is a known digital media venture that brought up the stories of change-makers, eCommerce platforms, entrepreneurs, etc.

This website is famous among all the generations as it has inspirational stories for everyone related to every field. Approximately twenty thousand stories are there that are based on entrepreneurs only. allows you to read any of the stories in twelve different languages. More than ten million readers reach this website on a daily basis and find it interesting.

Ritesh Agarwal

A well-known young digital entrepreneur Ritesh Agarwal is the founder and CEO of OYO. This platform is quite famous in India, as it has made your holidays cheaper and effortless. This website has provided the outstanding service of booking the top hotels. You can choose your choice in various cities of India. As an entrepreneur, Ritesh Agarwal started his journey at the age of 16 only. Today he is ruling the hotel industry enormously. 


His idea of making the staycation at affordable prices does work. According to a source, he traveled to almost every state of India with his plans to make it successful. He provided such an experience that the people of India will cherish forever. OYO rooms are one of the fastest-growing online platforms in India.

Peyush Bansal

Have you imagined you can buy your spectacles just by sitting at home? Maybe never have because it was unimaginable before the origin of Lenskart. The young and dynamic CEO and founder of Lenskart, Peyush Bansal, has made it possible for the people of India to order your specs by sitting at home, and your order will be delivered within a few days. This platform has numerous products from power glasses to sunglasses, contact lenses, etc.


Customers can even book an eye test, and the Lenkart executive will visit them and do the needful. Initially, Peyush Bansal started this venture with the co-founders Amit Chaudhary and Sumeet Kapahi in November 2010. Nowadays, Lenskart doesn’t only have its website, but it has more than 50 offline stores all over India. This Digital platform has become massive, and its earnings are unbelievable.

Byju Raveendran

Who doesn’t know about BYJU’S? It has undoubtedly made the study more effortless for students. Byju Raveendran launched this excellent study app in 2015. Within two months, it reached millions of students. This young digital entrepreneur is helping millions of students to reach their goals. If we talk about the current value of this company, it is more than 5.8 billion dollars.


This education technology company is established in Bengaluru. It provides top-notch study material to millions of students. BYJU’S app is available on the Google play store. Students can download this app and get essential information related to their subjects.

Vijay Shekhar Sharma

“Paytm Karo” has become the slogan for digital payment, and people from every state, creed, and caste know about this app. Nowadays, even an ordinary vegetable seller uses this app for digital payment. The man behind this digital revolution is Vijay Shekar Sharma. He was introduced to the list of youngest billionaires of India by Forbes magazine.


Starting as a mobile recharge application, this platform has become one of India’s trusted and convenient digital payment platforms. The compelling vision of Vijay Shekhar Sharma behind this digital venture was massive. He has developed Paytm Mall, Paytm payment bank, and eCommerce business as well. One can pay their water, electricity, mobile, and DTH bills through this app in one single click.

Vineeta Singh

Sugar Cosmetic is one of the leading cosmetic brands in India. Vineeta Singh is the person behind this tremendous beauty joint. At the age of 23, she was featured on the cover of the WEEK magazine as she became Indias’s first and youngest business school graduate to reject a placement offer of 1Crore per annum. He always wanted to set up something of her own. After lots of hassle, she launched Sugar cosmetics in the year 2012.


Currently, this beauty brand is manufactured its products across Italy, Germany, India, USA, and Korea. Sugar-manufactured beauty products such as lipstick, foundations, lip balms, nail paints, concealer, etc.

So if you also want to establish your digital presence as a brand on several eCommerce platforms or want to create your digital platform, you take the help of a brand analytics tool such as etraKY BS. It can help you revamp your product listing quality, which is the primary factor in selling your products online.


Thus, these were some of the Young digital entrepreneurs of India. They have been an inspiration to all who have the vision to connect with the digital platforms and start their businesses. Here you need to understand whether you will launch an app, a digital website, or an eCommerce store. You will require automated software to manage several aspects of your business. It is essential to increase your visibility to sell your products successfully if we talk about the eCommerce brands.


In such a scenario, you can use etraKY BS’s help to upsurge your listing quality score. The combination of your impeccable brain and technology can create history. So always look for the brighter side of the story and do not get stuck into the loop. Hope these dynamic digital entrepreneurs encourage you to make your dreams come true.

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Quintessential Tips to Increase Your Sales on eCommerce Channels!

The eCommerce marketplaces in India are becoming highly competitive and it is quite difficult to beat the competition and make a prominent presence. Mind the words, it is difficult, not impossible to be there, so you still have the chance to be proactive and just do what needs to be done. Recall your thoughts, why you have chosen this business, and what were your plans before entering this industry. Obviously, you must have a vision and expectations from your online business. So, if it is not performing as per your expectations then surely you need to check where you are lacking and what you should do to attain that.

See, the massive eCommerce industry is growing every day and has provided the opportunity for millions of sellers and brands to earn their bread and butter. The only thing you need to do is present your products in such a way that it can increase your conversion rate. There are several elements that can help you in increasing your sales on eCommerce marketplaces. Along with that, there are a few brand-centric analytics tools such as etraKY BS, that can help you with it. In this particular blog, we have mentioned some of the effective tips that can help you in becoming a top-notch brand or seller on various platforms. So You can follow these tips and keep generating sales on a daily basis.

Five Beneficial Tips to Increase Your Sales on Marketplaces

Increasing sales significantly on marketplaces is a quite constant eCommerce objective but the competition can get tough with each passing day. When customers have millions of product options just a click away, it can become quite difficult to differentiate your brand and stand out from the concourse. To resolve your problems here we have gathered a few tips that can help your eCommerce brand stand out from the crowd. Following beneficial tips can help in presenting your products in a more appealing way to reach out to your ideal customers. It can make it easier for your customers to buy your products in a continuous manner.

Customer Satisfaction Should be Your Priority

Whether it is an online or offline business, providing customer satisfaction should be your priority. To build a long-term profitable brand you need to ensure that your products are able to meet the satisfaction level of every customer. You should not compromise on the quality if you are trying to increase your sales on several eCommerce marketplaces. A good quality product will not be enough to satisfy your customers, it requires a lot more. Delivery speed, product price, and engagements are a few essential factors that matter equally. That is why, as an eCommerce brand, you need to safeguard all these factors as well.

Enhance the Listing Quality of Your Products

In terms of increasing your sales on eCommerce platforms, it also matters how well you have listed your products. The quality of your product listing should be phenomenal. Product listing includes a hero image, description, keywords, and the title of the product. To enhance the listing quality of your products you can take the advantage of listing quality analytics software such as etraKY BS.


It notifies you whether you have added a good quality image of your product or not. The description of your products is impressive or not if you have added relevant keywords with it. The title of your products is impressive or not. For any eCommerce brand, it is important to enhance their product listing quality in the process of bringing their products to the top of the buy button.

Always keep an Eye on Your Stocks

To increase your online sales abruptly you need to sell more products and to sell more products you can manage your stocks efficiently. In this regard, stock availability monitoring software can help you. With the help of such software, you will be able to keep track of your stocks and can prevent the situation of out-of-stock.

Thus as a brand, you must have a broad idea about how many products are there in your stock and how many you need to refill. Stock out not only affects your overall sales but your market reputation and customer satisfaction as well. Hence, it should be rectified as soon as possible.

Consider the Importance of Customers’ Feedback

For an eCommerce brand, it is important what your customers are saying about your product. Essential feedback from customers also plays a vital role in terms of increasing your online sales. Before making a purchase potential customers prefer to know others’ perspectives or experiences of buying your product. Most of them consider product feedback as personal recommendations.


If they find that there is some positive feedback on your product, it can convince them to buy your product in the first place. That is why it is imperative to take the feedback seriously. Evaluating customers’ reviews can rectify the issues related to your product and make a solid comeback.

Make Your Packaging Attractive

You must be aware of the fact that “first impression is the last impression”, well it works in the eCommerce industry as well. It is one of the vital components of eComm business and brands to focus more on the packaging of their products. Along with a good quality product and quality-based packaging also matters. Whenever a customer receives an order, the first thing they notice is the package.


So you must ensure a good quality packaging of products significantly for delicate and fragile products. Several marketplaces have already given guidelines to sellers about how to do the packaging of their products in different categories. It is important to avoid damage in transit. To make a good impression on your customers you can even add a Thank You card along with the order.

Maintain a Dynamic Pricing on Marketplaces

In regard to selling your products online and increasing your sales, as a brand you need to offer diversified pricing schemes and policies to your potential customers. You need to apply dynamic prices to your products listed on various eCommerce platforms. You need to understand that if you are selling your products for example at Rs 150 and your competitor is selling the same product for just Rs 120, then it is quite obvious that customers will buy from your competitors.


However, the quality of the product does matter but eventually, customers want to buy a cost-effective product. In this regard, a price tracking software such as etraKY BS can help you.


Thus, in such a way above-mentioned tips can help you constantly in increasing your sales on various marketplaces. Along with it, you should always create a sense of urgency to sell your products thoroughly. It refers to the tactics mentioning several statements such as “only two is left”, “selling fast”, and, “More customers are looking for this product”.


It dominates the shopping decisions of customers and forces them to buy your product. Apart from that, you can use paid promotions to promote your brand and upsurge sales. A brand-centric analytics tool can also help you immensely in terms of following some of the above tips to increase your sales on multiple channels.

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How Does Content Help You in Increasing Product Visibility!

As an eCommerce brand, if you are looking forward to increasing your sales, you must first increase your products’ visibility on diversified marketplaces. Like a physical store, online stores don’t have the liberty to showcase their products in front of their customers. In the eCommerce industry, brands and sellers need extra effort to make their products visible to their customers. In increasing product visibility, content is the ultimate aspect that helps immensely.

Unlike a physical store, while shopping online, customers do their research before making a purchase. During their research on buying a product, the product you are selling should appear to them at least once. Rich product information is one of the crucial factors that can upsurge product visibility. It is one of the essential aspects of an eCommerce business that can make or break your business. However, by implementing a great content strategy, you can effectively increase the visibility of your products and eventually add more customers to your list.


Content is one of the beneficial factors of our new eCommerce strategy called SCRAP. Good content leads potential customers to provide an elaborative idea about your product. But if you add top-searched keywords with it, it can also hike up the visibility. In this blog, we have mentioned how content can help you increase your product visibility.

Role of Content in Increasing Your Product Visibility

The beauty of the content is that adding a few powerful keywords to your products can work magically and upsurge product visibility on multiple eCommerce platforms. While adding impactful content, it is essential to research it. Keywords should be added as per the search behavior of customers. If your products have power-packed content, they can definitely make your product appear in the search bars of the various eCommerce websites. You must understand that visibility is the initial step of selling your products online. They need to appear in the search bar whenever a customer searches for a similar product. In such a way, content is the only factor that makes it happen. Here are a few aspects of selling a product online which require better content.

Add Effective Content with Product Description

The product description is essential in evaluating an online item’s value. Unlike a physical store, customers don’t have the advantage of touching the product before buying it. They only have the product description that must include adequate information about the specific item. The product description should be precise, elaborative, and informative. Your product’s accurate and specific content helps the customers to know more about the product in depth. For their convenience, you can add bullet points with the description, making the description quite readable for them. You should include primary top-ranked keywords with the product description to make them appear in the search results.

Along with that, you must add the product’s essential features; for example, if you are selling a beauty product, you need to add its benefits, quantity, brand name, material type, volume, etc, and all other specifications which may be expected by the customer. All these aspects help your customers better understand the product and make a decision about buying them.


The content of the product description should be straightforward to understand. It can be your ultimate chance to show your brand authenticity as you can tell your customers why they should buy your product. Adding imperative keywords can work efficiently and upsurge the viability. In this regard, you can take the help of marketplace seller analytical tools such as etraKY BS. It can notify you whether you need to rectify your product description or not.

The Content of Product Title Must Include Vital Information

The title of your product plays a vital role in increasing product visibility. If your product’s content doesn’t include specific information about the item, then it can’t get appear in the search results. The distinct knowledge about the product includes brands’ names, product names, variants, materials, color, features, etc. You should also add the product’s volume, size, and length with the product title. Apart from these, adding the top-ranked keywords is essential to add a full product title.


Effective keywords can help your product to appear on various eCommerce sites. The overall structure of your product title should be appropriate and includes all the necessary information. It should be simple and searchable for customers. It will help if you think from the customer’s perspective about what content they use while searching for any specific product. On the basis of customers’ search, you can add specific keywords with the title as well. It can increase the viability of your products and later on the sales as well.

Add Attractive Images Along with Inviting Video

Adding alluring images and videos with your product is also a part of the content. If we compare a physical store to an online store while shopping online, customers can not touch or feel the product before buying them. They don’t have the liberty of analyzing them closely. Images and videos are the only things they rely on to analyze the product’s quality. That is why it is essential to add high-quality, attractive images and a clear video to enormously affect the shopping decision of potential customers. Good quality images can help you in attaining the customers’ trust. You must add a zoom-in and out feature so that they can analyze the product image as closely as possible.


Products with high-resolution images and engaging content can dominate the shopping decision of customers. The product image should not be less than 1080mp, and you should use a white background to provide much clarity. Brands who are into clothing can use a dummy to represent their apparel in a well-structured manner. Always try to add the images from various angles for an extensive view. Along with the product image, you can also add promoting content with it. Some eCommerce websites provide you with the advantage of adding the video as well. If you are selling such products that fall into the category of video, then you must add that. The combination of high-quality images, clear video, and good content can be the key player in increasing product visibility.


In such a way, content can help you increase your product’s visibility. Content and top-ranked keywords are essential to make your product appear in the search results on various eCommerce platforms. Customers search for any specific product by entering several keywords. Based on their search, you can add those keywords along with your product title and description. Images of the products and the content you use play an important role in presenting your product to potential customers. Based on that, they can make their shopping decisions. You should add these factors at the time of listing your products. To uplift the quality of your product listing, you can take the help of etraKY BS.

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Amazon Seller Feedback; A Quick Guide to Enhance Your Performance!

In the eCommerce business, you have two significant reputations for beholding; your brands and your own. These two are the elementary aspects of the ultimate success of this prominent marketplace site Amazon. Most brands fail to give much attention to their seller feedback ratings as they do their product reviews. But it is never the best choice to do so. Avoiding focusing on your seller feedback can drastically affect the overall performance of your brand. As an eCommerce brand, your feedback rating impacts almost everything. From your capability to make a sale to how Amazon views your account.

Investing time and effort into keeping this metric as positive as it should be is way more important. This particular blog will make you discover why feedback is essential and how it can impact your online business while selling your products on Amazon. We have also mentioned the importance and need of this. So, what are we waiting for? Let’s dig in and find out?

What is the Amazon Seller Feedback?

Before going any further, you should know what exactly Amazon seller feedback is. Seller feedback is completely different from Amazon product reviews. You must be aware of the Amazon star ratings. Based on a scale of one to five stars, these ratings provide other potential customers a fair idea of what they can expect if they buy your product, precisely in terms of product quality, packaging, shipping, delivery, and customer service.


Customers who buy your product have 90 days from their order date to submit their honest feedback. What Amazon does is, obtain the average of previous reviews gained to calculate your seller rating.


That is displayed in terms of star rating or a percentage rating. Customers from various locations can view this vital information along with your product page and seller profile on Amazon. If you want, you can track your seller feedback and view your customers’ reviews using the Amazon feedback manager tool in seller central. At this panel, you also have the advantage of removing the negative reviews of your customers.

Importance of Amazon Seller Feedback for Brands/Sellers

As an eCommerce brand or seller, there are numerous reasons to pay close attention to your Amazon seller feedback. We have mentioned some of them below that can help you understand their importance more accurately.

Upsurge the Chance of Winning the Buy Box

There is no argument that Amazon is used globally to make a quick purchase. Today in India, customers from various regions use this impeccable platform to make a purchase of their choice. Millions of customers and sellers automatically increase the competition of winning the buy box. However, winning the buy box efficiently improves your chances of generating more sales in the Amazon ecosystem. It is not that easy, but manufacturing and selling quality products, on-time delivery, and excellent customer service can help you attain positive Amazon seller feedback. It creates your image as a trustworthy Amazon seller.

It Affects the Purchasing Decisions of Customers

In online shopping, customers don’t have the advantage of analyzing a product closely. They don’t even have any salesman to answer their queries. All they have are several reviews to determine whether the product is trustworthy to buy or not. They quickly check your feedback ratings to make their shopping decisions. The right amount of positive feedback and rating can convince them to make a quick purchase without doubting you and your products. In this way, Amazon feedback affects the purchasing decision of your customers.

Poor Feedback Ratings can Remove You from Amazon

Since its beginning, Amazon has been obsessed with providing a quintessential shopping experience to its valuable customers. This eCommerce platform is very particular in terms of its seller’s or brand’s performance. It has performance standards that are crucial for you to maintain. In lack of meeting those standards can result in suspension or even removal of your Amazon account. Amazon seller feedback is one of those standards that should be maintained. It ultimately increases the importance of seller feedback on Amazon.

Provides you Competitive Advantage

A positive Amazon feedback seller gives you a competitive advantage. Not every customer tends to leave feedback after buying your products, read every product review on your page, or check your feedback score. But there is the probability that they may take a look at them. Having positive feedback can never hurt their trust and diminish their reputation in the Amazon marketplace.


It is even more critical when you are directly or indirectly competing with millions of sellers and brands out there. Every day, a number of new sellers are joining this platform, so having positive feedback can help you immensely in terms of competing with them.

How to Attain Positive Seller Feedback on Amazon

After knowing the importance of Amazon seller feedback, it’s your turn to know how to attain more positive feedback or reviews. The following points will help you to gain positive reactions from customers.

– Offer a fantastic product with adequate service.

– Implement early shipping of placed orders.

– Always keep a check on your stock availability.

– Implement informative and accurate product listings.

– Ask your customers to leave seller feedback.

All these factors can make your customers happy and convince them to buy your product in the first place. If you can satisfy your customers at every point, they can eventually leave positive seller feedback for you. The above factors are not only helpful in attaining positive reviews but can help you sell on Amazon without any disruption.


It can also help in upsurging your revenue. In this regard, you can take the help of some Amazon seller software such as etraKY BS. This software can help you in increasing your product visibility not only on Amazon but on various marketplaces.


Thus, you must have understood the importance of positive seller feedback on Amazon. The more impactful reviews you will receive, the more efficiently it can help your eCommerce business move forward on Amazon. This platform is not only a selling platform anymore but has become massive in the past few years. Customers believe in the name of this outstanding eCommerce channel. That is why Amazon prefers to have sellers or brands with good reviews and reputations in the market.


Besides that, customers also don’t prefer to buy from you if you have a history of bad reviews. Although you can’t be perfect all the time, mistakes can happen from time to time, and you can experience low ratings occasionally. But the fact is that you must do all the possible things in your power to diminish them. You should not lose hope but continue to please your customers constantly. Buckle up and work towards it enthusiastically.

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Role of Brand Analytics Software in eComm Stock Management!

Stock management or inventory management is one of the most imperative aspects of an eCommerce business. It involves having the proper inventory in the right amount and at the right place to meet the demands and trends of the market. You can not establish a successful brand if you cannot handle your stocks accurately. It can drastically affect your business in terms of customer satisfaction, revenue, and brand credibility. You just can not miss out on this particular aspect because it can ruin the entire labor you did to improve your brand.

Stock management/ stock availability/inventory management is a vital part of SCRAP, a proven approach that can help you power up your brand in many ways. As a brand, you need to gain the unbreakable trust of customers. Trust building is essential in selling your products rapidly on various eCommerce platforms. In the process of building trust, you need to keep an eye on stock availability. A Stockout situation can make you lose potential customers. In this regard, you can take the help of stock availability software to sort out the availability and unavailability of products. etraKY BS is here to help you out of this situation by providing real-time information on stock availability. In this blog, we have mentioned the enormous role of such particular software for eCommerce management. Let’s find out how it can help you establish your brand adequately.

Significance of Brand Analytics Software for Stock Management

Efficient software for stock management helps in processing massive amounts of data from past sales and counting on future demand for your inventory. It also predicts the festive season’s demands and the eCommerce business’s lead time. Earlier it was much more difficult to manage stock availability against the anticipated market demands. But with the help of this analytical software, stock management became advanced along with demand forecasting. It also provides insights into customer behavior and the performance of your products. Besides that, it has become possible with this software to keep track of the location-wise availability of your stock. It helps in managing almost everything, including inventory and demand for sales.

Benefits of Analytics for Stock Management


Improves operational efficiency

With the help of such software, you can have a real-time view of the stock operations and a better understanding of the metrics as well. This helps in a great way to eliminate all the obstacles that come with improving your sales performance. It also implements supply chains to intensify performance when compared to traditional models anxiously. Effective stock management involving data analytics helps eliminate various problems that will ultimately help improve operational efficiency.

– It undoubtedly helps in restricting the stockout situation.
– Prevents overstocking of products.
– Helps in accelerating the order fulfillment process.

Maximize Sales & Revenue

While dealing in the eCommerce industry, it is crucial to have access to real-time data that allows you to manage sales with a high revenue margin with the help of preeminent insights. It can also ensure that the brand can make decent revenue with the help of contributions in stocks that are attaining higher sales along with high customer demand. In such a dynamic way, proper stock management always initiates maximum sales opportunities with the help of stock availability software.

Boost Customer Satisfaction

The real-time data captured with the help of analytical software helps in perceiving the primary reason behind the sale of a specific product. It can help you in making effective business decisions for your online brand. You can also use it to predict the upcoming trends of seasonal sales. It can help you in understanding the demand of your valued customers. Following that, you can ensure that the right amount of products is available in your stock to meet the requirements of upsurging customer demand during the sale. It can also help you in boosting customer satisfaction via several other ways mentioned below.

– By optimizing product description, title, and image.
– Maintaining dynamic pricing across channels.
– Providing the impeccable feature of review management.

Manage the Slow Moving Stocks

There is the possibility that several products from your stock rarely turn over. Such products may not be top-rated among customers and ultimately sell slowly or not sell at all. Stock availability software can also help you analyze those products so that you can revamp them and sell them properly. Such products may have a lower stock level, and you may not need to manufacture them very often or keep much less stock in hand. Data provided by stock software can also help you identify the seller-wise performance. In such a way, you can locate which products are performing better in which location and which are not. Based on these analytics, you can decide to discontinue or continue the specific products in your stock.

Analyze the Performance of Your Stock Management

Essential analytics provided by such software provides insights into how well you manage your stocks on the whole. You can view several metrics such as the total amount of inventory, total number of products in your stock, and total number of sales on a daily basis. These metrics help determine how effectively your stock management is working. It can help you in managing the demand for products across channels. Individually if we talk about the total amount of inventory, it can be helpful for you to analyze asset utilization in the online business.

Apart from these, availability software with data analytics helps control the stock’s cost factor or inventory. These several reasons are enough to make you realize why it is essential to stock adequate products. It can be done only with the help of real-time inventory visibility provided by software like etraKY BS.


This quick review of stock availability software shows that it is the only way to improve your stock management. Whether you want to forecast seasonal sales or prevent out-of-stock or overstock situations, such software can provide you with the essential insight you require to power up your brand. It can be surprising for you to discover how it can streamline all your online business operations in an accurate manner. Thus, it is always the best choice to get along with such software as etraKY BS. It provides you the stock availability analytics and helps you improve the listing quality of your products on prominent eCommerce websites.

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Five Excellent Ways to Make Your Product Visible on eCommerce Platforms!

Be it eCommerce or any other business venture, the ultimate goal is to make a robust market presence and generate decent revenue. The eCommerce business is no exception; brands and sellers are here to stay and generate revenue. But to upsurge your sales, you need to understand the fundamentals of this emerging industry. One of the basic fundamentals is product visibility. If your products are not visible to customers as you expect them to, they won’t be able to buy them, which can ultimately affect your sales. The competition is also very high in this particular business, and customers have numerous choices to buy the best available products online.

These days customers have constant access to their phones where they can research a product anytime before making a purchase. In such a scenario, product visibility can make or break your business. Product visibility is essential in terms of placing your products in the search result. It is an integral part of our brand new strategy, SCRAP. As an online brand, it is quite important for you to increase your visibility to enhance your sales. Here in this blog, we have mentioned five distinctive ways to make your product visible on significant eCommerce sites.

Five Magnificent Ways to Make Your Product Visible on eComm Channels

Product visibility is the primary step to selling anything on eCommerce platforms. Customers will never be able to buy your products if they lack in locating them. It doesn’t matter how good your product is and how many features it has; ultimately, it will fail to generate sales if it is not visible or appears in the search bars. Let’s find out ways to help you immensely increase your product visibility.

Add Top-Ranked keywords to Your Products.

If you want to increase the organic search for your products, adding top-searched or top-ranked keywords to your product’s description and the title is crucial. While adding a product description, you need to apply the product’s noteworthy features, color, size, and width, including keywords. Similarly, you must add an attractive and eye-catching product title; you must add such a title that can represent the nature of your product. You must add the name of your brand along with the title. All these aspects can help you enhance product visibility on various websites. As a brand-centric eCommerce software, etraKY BS can guide you in adding the product description, image specifications, and title to your products.

Appealing Product Visualization

You must have listened to the fact that sight plays a vital role in representation. That is why as an online brand, you need to focus more on the visualization of your products. The way you will represent it online impacts your customers’ shopping decisions. Your product must look attractive and have a multi-dimensional view. It can make it effortless for customers to analyze your products closely. You can add a high-resolution image with a 360-degree view to make them visible and attractive. Graphics and videos can also add personality to your branded products and attract more customers. It helps your products earn better visibility as several eCommerce websites prefer to keep the well-managed products on their search bar. Images are the hero of your product, so they should be high in quality.

Upgrade Your Product Navigation

It is not possible for you to always feature your products on the category first page of the eCommerce website. However, it will help if you ensure that customers can easily find your products. It is essential to offer your customers to view your products in as few clicks as possible. Try to make it a one-way click to locate your products for customers. You take the help of pay-per-click advertisements to increase the search visibility of your product on various eCommerce websites. Product navigation can be the key to making it locatable for your potential customers. PPC campaigns and other modes of advertisement can allow you to enhance your brand awareness and increase your sales volume as well.

Redirect Customer’s Attention to Relevant Products

To redirect the customers’ attention towards your relevant products, you need an eagle eye to notice a particular product that is incredibly popular, but your items are not performing well. Now, you can just let your potential customers know that they have various options for similar products they prefer to buy. Multiple colors, designs, and styles always become successful in attracting more customers. You can opt to sell the most popular products by offering additional choices to them. Additional choices mean there is something for everyone. This is one outstanding technique that global brands around the world use.

Consider the Reviews & Rating Section

Reviews and ratings also play a crucial role in making your product visible. There are various eCommerce websites in India, such as Amazon, Myntra, and Flipkart, which fetch products with positive reviews and ratings to display in their search bars. It automatically increases your product visibility and assures the organic discoverability of your products. It is the easiest way to upgrade your product visibility. To execute this process successfully, you need to have numerous positive reviews and above three-star ratings. You must know that customers prefer to buy products with more positive reviews and ratings. Once you can add positive reviews to your products, eCommerce channels may showcase them in their search bar; eventually, it can become hassle-free for customers to pick them. After every purchase, do encourage your customers to leave reviews and ratings. To manage your reviews, you can take the help of the agile review management feature of etraKY BS.

So these excellent five ways can help you effectively improve your products’ visibility across channels. While getting along with the ways mentioned above, taking advantage of etraKY BS can benefit you.


Thus, when it comes to making your product visible on various eCommerce platforms, there are a few requirements you need to consider. First, you need to think from the customer’s perspective and apply relevant keywords to your products. The visualization of your products should be impeccable, and last but not least, make your brand glow at all times. If the presentation of your product is attractive, customers will be able to locate your product in the first place. However, apart from this, you can also implement compelling marketing strategies and are well on your way to success. You can even revamp the prices of your products to attain visibility on well-known eCommerce sites. Customers mainly consider buying a quality product at a reasonable price. That is why pricing is also essential in terms of enhancing product visibility. etraKY BS also works as a price tracking software. It makes you aware of the prices set by your competitors. Based on their pricing, you can change yours and attract more customers. In this way, you can effectively make your product more visible on prominent eCommerce platforms.

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Why Price Tracking is an Essential Component to Build a Successful Brand?

According to recent research, more than 65% of customers prefer to buy a product from online marketplaces purely in terms of the best price. Customers like to shop from eCommerce websites because it is convenient, easy, and offers so many choices to them. In addition, customers can efficiently compare the pricing of individual products on various marketplaces and select the best deal. It means you must maintain your products’ price hygiene across various eCommerce channels. You risk losing valuable customers if you don’t know how to set a dynamic price for your products. It can diminish your brand value as well.

As a brand, you need to understand and visualize what is happening in the online industry. In terms of building a successful brand, you also need to track your competitors’ prices as well. To attract customers to your products, it is crucial to keep a check on competitors’ prices. It will help if you implement a price tracking strategy to establish your brand as one of the customers’ favorites. It is one of the powerful aspects of SCRAP, our new strategy to power up your brand effectively. In this blog, you will learn why price tracking is essential to building a successful brand and how etraKY BS can help you with this.

Why Price Tracking is Important for Online Brands

You can not deny the fact that competition is surging on a daily basis in the eCommerce industry. Customers have millions of options for buying one single product. To attract customers to buy your product, you need to track, compare and analyze your competitors’ product prices. In such a way, you can offer something different to your customers. Remember one thing, until or unless you are not offering the best deal to your customers, you won’t be able to increase your sales. Apart from that, price tracking is essential in terms of maintaining price hygiene across the channels. It can not only help your brand to stand out differently but also helps you in generating more sales. Let’s see how tracking price benefits your eCommerce brand.

Monitor Your Competitors’ Price

Price tracking is beneficial in monitoring your competitors’ prices across various eCommerce channels. Suppose your competitors sell the same product as yours at a lower price. Why would a customer buy your product instead of theirs? However, by monitoring your rivals’ prices, you can set up your product prices accordingly and accelerate your sales rapidly. In this varied process, etraKY BS works as an eCommerce price tracking software. It offers you quick reports on who is on the buy box at present. This software can provide you with the sellers or brands’ name that has attained the highest buy box button. etraKY ensures you won’t lose your revenue because of poor pricing management. It provides insights into competitors and lets you be on the same page.

Dynamic Pricing Control

The importance of price tracking increases when it comes to controlling the prices of your products in diversified markets. Price tracking is not only about applying a lower price than your competitors. Sometimes customers don’t prefer to buy the lower price products. Because of their mentality, most of them think that if a product is lower in price than others, that means the manufacturer has compromised with the quality. At this point, you need to control the prices dynamically. After analyzing your competitors’ market trends and prices, you need to act smart and offer a reasonable price to your customers. To implement this process vigorously, etraKY BS can incredibly help you.

Control Price Breaching

Pricing tracking is crucial in terms of controlling the price breaching across multiple eCommerce platforms. As an eCommerce brand, you must have experienced the issue of price breaches from the sellers’ end. Sometimes sellers sell your products at a lower price than the authorized ones. It is called price breach, and this practice takes place due to the less surveillance on eCommerce platforms. This activity can affect the pricing policies of your brand and leave a destructive impact on customers as well. To avoid this situation, you can take the help of etraKY BS. This enormous software provides you the assurance that you have complete control over every seller’s operating system. It sends you real time WhatsApp alerts whenever a seller breaches the market operating price. You can monitor them and can take the required actions against them.

Historical Price Movement

History repeats itself, and this statement also applies to the eCommerce pricing strategy. Historical access to pricing is essential to analyzing your past pricing strategy and can help you improve your current prices. Historical prices help you know what may go wrong and what can help you generate more sales. It is one creative way to revamp your pricing policies while dealing in this highly competitive and sensitive industry. As an intelligent price tracking solution provider, etraKY BS helps you extract your historical price data. In such a way, as an eCommerce brand, historical price movement can let you apply most dynamic prices to your products. Eventually, in such a manner you can retrieve more customers and stand ahead of competitors in terms of pricing management. To get your historical price movement, etraKY BS is here to help you. It provides you the data of your pricing history, and you can specifically use that information to power up your brand at various eCommerce sites.

Seller-Wise Price Monitoring

Price tracking is essential in the manner of seller-wise price monitoring. It provides information about all the various sellers at what pricing they are selling your products and who have achieved the buy box button. However, you can not get this data manually; it requires automation. In this regard, etraKY BS can help you effectively. It works as server-based software and doesn’t leave any chance of mistakes or delays. By accessing these data from anywhere at any time, you will be able to see the pricing of every seller and analyze who is performing well. Later on, you can use the most prominent pricing to sell your products. etraKY BS provides you the seller-wise monitoring data through tracking their locations and rectifying the price at which your products are being showcased on channels. Our software is eligible to monitor the price of your sellers from diversified eCommerce channels such as Amazon, Myntra, Messho, Flipkart, Ajio, etc.


Now hope you understand why price tracking is essential to building a successful brand. Pricing can affect your overall brand success as it directly impacts the shopping decision of your customers. In case of a poor pricing strategy, you can lose your potential customers, and they can buy similar products from your rival brands. In such a manner, as a price tracking software, etraKY BS can help you intake a hold of conversions through tracking price on various eCommerce channels. We provide you with a real-time Whatsapp alert to notify the situation of price breach and MOP (Marketing operating price). Apart from that, etraKY BS provides you with extensive data on historical price movement and seller-wise price monitoring. All these features can ultimately help you provide an excellent customer experience and automatically upsurge your sales.

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Importance of Reviews & Ratings for Online Brands and How etraKY BS can Help you Attain Them!

In the eCommerce Industry, reviews and ratings are essential for any online brand. Reviews and ratings work in two ways; first, they let you understand the demand and perception of customers for your products. Second, it helps you in attracting more customers and increasing your revenue. Nowadays, reviews are crucial as they provide customers with the necessary information regarding your products. It dominates the customers’ shopping decisions in an extensive way. They want to buy products with more positive reviews and above three-star ratings. Positive and negative reviews play a vital role in making the final decision about initiating a purchase.

It is obvious that no one will buy a product with several negative reviews or stars below three. That is why it has become imperative to keep a check on reviews and ratings of each product you are selling online. More reviews mean more sales, and more sales increase your overall revenue. Around the world, it has become human nature that they prefer to take a review before spending their money on anything. Positive reviews help them to build trust in your brand. Reviews and Ratings are the essential aspects of our specific SCRAP strategy. We have covered the SCARP framework in detail in our previous blog. In this particular brand, you will get to know why it is important for your brand and how etraKY BS can help you attain them.

Why Reviews and Ratings are Essential for eCommerce Brands


Believe it or not but reviews and ratings have the ultimate power to make or break your brand reputation, credibility, and sales performance. Positive reviews can help your customers to believe in your brand. It helps them to trust you in the first place. However, one negative review can ruin your market image and credibility among the customers. That is why it is crucial to manage your reviews and ratings. Apart from that, many other factors consider the power of reviews and ratings. Lets’ see what they are and how etraKY BS can help you with that.

Boost Your Product Performance

Reviews and ratings have the enormous potential to boost the performance of your products on various eCommerce platforms. Excellent or positive reviews make your product the best among the various similar products on eCommerce platforms. According to recent research, more than 82% of customers trust reviews as personal recommendations. They always want to know what others are saying about your product. If they find a buzz about your brand, they will buy your products without any doubt. In this way, reviews are vital to boost your product performance. However, if you are unable to manage your product reviews, etraKY BS is here to help you. It aims to build a robust control over review and rating management. In a single panel, you can view all the reviews regarding your products and take further action.


Rectify the Issues of Your Product

Product reviews are essential for rectifying the issues related to your product. If your products are getting negative reviews, again and again, it is possible that there may be something wrong with the product. As soon as your product receives negative reviews, you should focus on resolving the issue. Delaying this process can let your customers bombard you with negative reviews. So it is better to resolve the problems as soon as possible. As a seller analytics tool, etraKY BS can help you rectify the issues with your product by providing you with an agile review management facility. Here you can view all the positive as well as negative reviews in a single panel across multiple channels.

Upgrade Your Conversion Rate

If you can deliver products as per the customers’ expectations, you are creating room for positive reviews. Such reviews play a massive role in upgrading your conversion rate. Happy customers will leave positive reviews with open hearts. You must understand that even a single positive review can help you increase your conversion rate effectively. Suppose your product has far more positive reviews as compared to the negative one; it automatically diminishes the power of negative reviews. Numbers play an essential role in every business, so you do not need to worry about having more positive reviews and fewer negative reviews. If you are honest with your customers in terms of providing them with the best product, no one can stop your increasing conversion rate.

Enhance Customer Experience

Product reviews can help you in enhancing your customer experience better than ever. Mismanagement or negligence of customer reviews can discourage the trust of your customers for your brand. Hence, it is better to monitor them and then work towards initiating the improvement. Once you can rectify your customer’s demands, expectations, and other issues, you can work on them. It can help you in providing a better customer experience in the future. With etraKY BS, you will be able to notify all the reviews and can work accordingly. It helps you in enhancing your product quality as well as customer experience. This software can help you build new customers and always retain older customers associated with you.

Trivialize the Return Rate

If your product doesn’t have any reviews, customers may not be able to make a purchase decision. Reviews provide them the assurance that product quality is up to their expectations. Customers will never be confident enough to buy your product without reviews and ratings. It can build doubt in their mind regarding the product quality. In any case, if they make a purchase by ignoring the reviews, there are chances of return if they find any issue with the product. However, a product with decent reviews and ratings likely faces fewer returns. It is because they get convinced by the reviews that there is no defect in the product. That is why you need to manage your reviews efficiently and put them on your product page. With the help of etraKY BS, you can productively select the positive reviews and add them to your product page on various eCommerce sites.


In the eCommerce Industry, the customer is the king. They have the supreme power to take your online brand to new heights or bring it down severely. Their reviews and ratings are exceptionally crucial, as it tells about their experience and how good or bad your products are. You should not worry about negative reviews if you are assured of good-quality products. There are customers with honest reviews which give you a reality check. And it also identifies that you welcome whatever a customer says with open arms. The importance of reviews becomes prominent because there is no such automation yet that could let customers inspect an online product. However, tracking online reviews on a daily basis is not an easy task. That is why you require an agile review management system such as etraKY BS. It is a trusted software that can bring down all your product reviews to one single dashboard. With just one click, you can monitor channel-wise reviews and ratings of products. Remember, reviews are essential in building trust between your brand and your customers. Reviews and ratings also help you in attracting new customers in this highly competitive eCommerce business.

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Role of Content and its Impact on eCommerce Brand Performance!

The eCommerce industry has provided an immense opportunity for brands and sellers to make their presence on the various eCommerce platforms. However, having an eCommerce business is not as easy as it used to be. These days customers have so many possibilities to choose from that it is a combat for brands to stand out from their competitors and for customers to find a brand they can trust completely. The crucial difference in success is a fusion of ingredients among essential, appealing, and upgraded product content. 

The best product content is a part of our brand new strategy SCRAP. It is also a collaboration of informative product descriptions, engaging product titles, and high-resolution images. It should contain relevant keywords to attract the target customers. Product descriptions and product titles are essential to creating a successful brand story.


It helps your product to become more visible on various eCommerce platforms. Necessary and accurate information about the convenience of the product for the customers to make a purchase. In this blog, we have mentioned why every aspect of product content is essential for your online brand and what could be a possible impact. We will also let you know how etraKY BS a brand analytics tool can help you enhance your product content.


Why all the Aspect of Product Content is Essential for Your Brand

As mentioned above, there are three significant aspects of product content: product description, product, title, and product image. These aspects can eventually help you increase your brand awareness, credibility, and revenue. Let’s see how these aspects of Content can be essential for your brand.

Product Description

In eCommerce, industry customers do not have the advantage of evaluating the product physically. All they have is a product description, so it should be precise and informative. You must include bullet points in the description as it helps the customers to read the essential information promptly. The Content of your products should be specific and accurate, and you must add all the specifications of your product. Suppose you are selling mobile phones; you must add the brand name, camera features, display screen, and the information about battery and processing.

It helps customers to know more about the product and further convinces them to buy your product. Apart from that, your product description content should be simple and understandable for a layman. Product content is your ultimate chance to show your authenticity; you can tell your customers why they should select your brand and why your product is a perfect fit.

As a marketplace seller analytical tool, etraKY, BS notifies you whether your product description is user-friendly or not. This quintessential software can even let you know whether your description includes the bullet points or not. In such a way, etraKY BS can help you implement a dynamic product description. Follow these essential steps to revamp your product description.

  • Try to write the product descriptions in your own words. Copy-paste can diminish the actual essence of your product.
  • Always try to highlight the several qualities of the product.
  • You must add how it can resolve specific problems with your product description.
  • Write a product description according to your targeted customers.
  • You must add specific details of your products in the description.


Product Title

Product title is also an essential part of product content. The title of your product helps your customers to find your product quickly. Product title also helps increase your product’s visibility on various eCommerce websites. You must include your brand’s name, product name, variant, color, flavor, and material. Apart from that, the product title must also include the size, quantity, and unit of length. All these aspects are vital to creating an attractive product title. Besides that, you must add relevant keywords with the title.

Keywords can help your product appear in several eCommerce sites’ search bars. So, it is crucial to add an appropriate product title while listing them on diversified marketplaces. To make a complete product title, you can take the help of etraKY BS, which can effectively guide you in adding a decent product title. Here we have mentioned some of the essential points that can help you enhance your product title.

  • The quality of the Content language should be easy to read and understand for customers.
  • The structure of the product title should be appropriate and include the brand’s name and specification.
  • Use the SEO-based top-ranked keywords with your product title.
  • The product title should be simple but searchable for customers.

Product Image

Unlike a physical store at online shopping, customers don’t have the advantage of verifying the product too closely. Images are the only thing they depend on for a quality purchase. So, if your products do not have high-resolution images, it can drastically affect customers’ shopping decisions. You can build trust in your products in customers’ minds with high-quality images. They got the advantage of analyzing the products more closely. It can give them a proper online shopping experience.


High-resolution images can help your brand build trust among the customers. It will help if you consider that images leave the first impression of your brand on customers. That is why it is required to add high-quality images of your products. The following steps can help you in intensify your product image.

  • The image of your products should be attractive and tempting.
  • Image resolution should be less than 1080mp.
  • You can use plain white backgrounds as it provides a clear view.
  • If you are selling fashion apparel, you can use a dummy or models to represent your products well.
  • You must add the different angles of the products for a better extensive view.
  • To provide a clearer view of your products, you must add zoom-in features.
  • Always try to add a bigger size of the product images.

After concentrating on these three significant aspects of Content, you will be able to make your brand more impressive than earlier. All it requires is an elaborative product description, product title, and product image. These three primary aspects of the Content play a crucial role in building the excellent reputation of your product. It enhances product visibility and lets your customers find your products online.



Customers worldwide use the eCommerce marketplaces to search, compare and learn about products before making a purchase decision. Occasionally, customers do visit some eCommerce sites and make the purchase immediately. They apply this process only to those products about which they have strong brand loyalty or trust. The connection between eCommerce platforms and online product content is more essential than ever; captivating customers with great products and keeping them engaged is achieved through impressive Content, both in terms of text and images.


With a better understanding of the motive and development of great Content and well-planned e-commerce strategies, brands can revamp their eCommerce presence to exceed customers’ expectations and be in a stronger position regarding their competition. Content is the key that helps your customers look for a specific product on various platforms per their requirements. If your Content is not up to date, your customers will never be able to find your product, which can ultimately reduce your sales and trust in the market. However, to place strong Content to your products, etraKY BS can help you immensely. It gives you the proper visibility of your product content across multiple platforms.


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How etraKY BS can Help you in Implementing SCRAP in your Business!

Search, content, reviews & ratings, availability, and price (SCRAP) plays a vital role in increasing your brand awareness and credibility in the marketplace. These are the most critical aspects that can help you generate revenue and make your brand stand out in the concourse of millions of other brands. We have already introduced SCRAP in our last blog. If you read it, you will get an idea of how it works and how it can benefit your business.

In this individual blog, we have mentioned being a powerful brand analytics software how etraKY BS can help you implement SCRAP in your online business. It provides you with one single, innovative dashboard that can make it easier to view all the analytics in one place. An analytical view can help you improve your brand’s overall performance on various eCommerce platforms. Let’s find out how etraKY BS can help you apply SCRAP for a better view.

Five Fantastic ways etraKY BS can Help you in Applying SCRAP

In the process of establishing your brand adequately in the eCommerce industry, you need to administrate SCRAP in an accurate manner. Accurate search, content, reviews, availability, and pricing analytics will help you flourish your brand immensely. However, you can not apply these to your business without the help of any brand analytics tool. That’s why etraKY BS is here to help you out. Let’s see how this software works and help you in generating great revenue.

Revamp your Search Result

As an eCommerce brand, you need to secure the buy box button. Although it is not an easy task, it requires a strategic mind and intelligent software. To make your products appear in the generic, branded, and category 1st-page search result, it is essential to add relevant keywords to your product. It intensifies your chance to reach out to more potential customers. etraKY BS can help your branded products to achieve that buy button and further build a solid customer base. As an analytical tool, we conduct the entire keyword research process for you. We guide you and provide you with the analytics on whether your present keywords are doing well or not.


If it is helping your products to get appear in the search results on various eCommerce platforms or not. You must know that a customer will not be able to find your product in the search list if you don’t add top-ranked customized keywords with it. This is the only way to help you enhance your products’ visibility to the customers. etraKY BS provides you the complete insight into keywords on various platforms and lets you know if it is doing well for your business or not. Thus, you can modify the nature of your products and revamp your search results effectively.

Enhance the Content of Branded Products

There are four main elements of the content of a product; title, product description, bullet points, and product images. All these components are necessary to add to your products while listing them on multiple eCommerce sites. You should add a short and crisp description to your product; you must include color, size, nature, dimension, brand name, and the product’s essential features in the description. It helps customers understand your product well and convinces them to buy it. The product’s title must include relevant keywords and information about the product. Now, if we talk about the product images, they should be high-quality.

You have to understand that, unlike a physical store or an online shopping platform, customers don’t have the liberty of taking a close look at the product. Here all they have to analyze the products are images; if they are not of good quality, it can change their decision to purchase that specific product. So, it is essential to add high-resolution images of products. As a powerful brand analytical tool, etraKY, BS provides you with the complete detail of every product from various platforms. It can help you analyze which of your products needs high-quality images, impressive descriptions, and titles. We help you effectively revamp your listing quality.

Agile Review Management

The SCRAP strategy doesn’t work without agile review management. It is the most influential factor that helps build your brand story vigorously. Reviews & rating helps the customer to make their shopping decisions. According to a recent study, more than 65% of customers buy any product after analyzing the reviews and ratings. Believe it or not, no one wants to buy those products that don’t have positive reviews or no reviews at all. Customers use reviews and ratings as a form of reference. All they want is to try out a referred product.

It helps them to trust your product and then buy them eventually. If you are not considering it as an essential factor, it may negatively impact your online brand. Review management is crucial for you as a brand because it helps analyze your weaknesses and thus makes a come back with extra efforts. You may face massive drawbacks if your review management is not effective. However, etraKY BS provides you with impeccable control over review management. With the help of this software, you can easily keep an eye on every review and ratings your customers will leave for you.

Scrutinize your Stock Availability

For the growth and success of your eCommerce business, it is imperative to keep an eye on your location-wise stock availability. To diminish the stock out situation, you need to keep an eagle eye on your inventories across channels. Stock availability analysis is crucial to fulfilling the customers’ demand during the peak seasons. You won’t be able to fulfill their demands if you don’t have clarity of your stocks. Out of stock situation can prove a venom for the growth of your brand.

It demotivates your customers and forces them to purchase an identical product from your competitors. Nowadays, eCommerce channels have made their path to a hyper-local fulfillment model. So it has become essential to gain actionable insights into stock from various cities and pin codes. In such a manner, etraKY BS helps provides you with a tracking facility of stocks across channels and locations. You can view which location or channel you need to refill your stock. It provides you with data on a real-time basis and keeps you safe from experiencing the stock-out situation in the future.

Maintain Dynamic Pricing

Your pricing strategy should be compatible with the eCommerce metrics. The price of your product must be lower than your competitors because customers are always lookout for a high-quality, low-budget product. You can lose customers if your competitors sell the same product at a lower price. That is why it is vital to maintain the dynamic pricing of all your products across channels. At etraKY BS, you can get a clear picture of your competitor’s price and thus finalize the price for your product. Apart from that, we can also help you in resolving the price breaching situation. You can get notified whenever a seller tries to sell your product at a lower price than the authorized one.


This way, etraKY BS can help you implement the SCRAP strategy in your online business. These elements can help you revamp your market presence and build a solid customer base. Apart from that, implementing SCRAP can help you generate revenue faster than ever. In the eCommerce industry, competition is increasing on a daily basis, and to sustain here for a long time, you must take advantage of this unique strategy produced by us. You should go for this without wasting a moment to make your brand more powerful and prosperous.


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