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etraKY BS Archives - Page 3 of 7 - Etraky Brand Studio: Amazon Seller Software & Product Research Tools for FBA and eCommerce Businesses


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Build Your Brand Loyalty By Reviews & Feedback!

In any business, whether eCommerce or any other business, customer loyalty is the leading factor responsible for your success. If you are on the way to establishing your brand or running an established eCommerce business, you must focus on building a loyal customer base. In the challenging and competitive eCommerce world where customers have millions of options in terms of buying online products, it is necessary to focus on every factor that can drive you positive reviews and feedback. Reviews can further help you attract more potential customers and help you in building a solid and loyal customer base.

In the evolving eCommerce world, customers are just an email offer or PPC ad away from bouncing to your competitor. A repetitive number of customers can also add more value to your online business in terms of generating revenue. It can cost you a few more minutes to acquire a new customer than to retain the satisfied ones you already have. But the real challenge is, how do you turn customers into loyal customers for the benefit of your online business? This blog will teach you how to build brand loyalty by producing reviews and feedback. Let’s dig in and find out the astonishing ways to do so.

Five Fantastic Ways That Can Help You in Building Brand Loyalty

In terms of building your brand loyalty, you need to understand the fact that existing customers are reasonable to market to, spend more, and make constant purchases. As an online brand, you must build loyalty among your customers. Somewhere customers do remember their experiences associated with a brand even if they don’t remember the brand’s name. Thus marketing and branding can help immensely in the struggle for a loyal customer base. But it has to be done right; the following points can help you with that.


Maintain the Consistency of Your Brand

Consistency is the most crucial factor in building online brand loyalty. Customers who frequently shop online want to have the assurance that you will deliver on the promised time, not at your own convenience. Hence your goal should be to deliver an exact order at the right time every time your customer places an order. We can’t say that it is guaranteed success, but yes, it can help you attain loyal customers. For customers’ consistent experience is essential in terms of your service and the quality of your product. To maintain consistency in order fulfillment, you can take the help of stock analysis software such as etraKY BS. It can help you accurately manage your inventory so that you won’t miss out on delivering the order to any of your customers. It helps escape the stock-out situation that can be really disappointing for your customers.


Display Your Reviews & Feedback

Reviews and feedback influence the customers to buy your products without thinking twice about it. Customers can show their love by leaving positive reviews and feedback, proving that they are loyal to you. That loyalty can be your most dynamic marketing tactic. Product description, title, images, and videos are essential in building brand loyalty and attaining customer reviews. It means you need to list your products accurately in an attractive manner. In this regard, you can take the help of listing quality analysis software such as etraKY BS. It guides you through appropriately executing listings.


Highlight Your Selling Proportion

As an online brand, you need to figure out what will set you apart from your competitors sooner rather than later. Customer reviews and feedback work as an effective adjustment tool in and of themselves. However, reviews are a powerful bonanza of ideas and terms for you that can isolate you from your competitors. You must uncover what customers are praising or complaining about your product in their reviews and make the changes accordingly. Believe it or not, customers will love that you not only listened but also took necessary actions. Ultimately it can increase your brand loyalty and help you build a loyal customer base.


Encourage Customers to Leave a Feedback

While doing online shopping, customers crave to have a conversation with their online brands and sellers. According to a survey, more than 75% of customers have this mindset that brands do not over-personalize product experiences enough to be invasive. It means driving open communication between you and customers is likely not going to make them happy. They like to hear about you from others, so it is imperative to encourage your customers to leave genuine feedback or review your product after making any purchase. More reviews can help you acquire more customers and ultimately increase your brand loyalty. Today there are various ways to communicate with your customers and ask them to leave a review. You can take the help of emails, WhatsApp messages, social media, etc.


Be Real and Reliable

One of the critical factors in building brand loyalty is getting “real” with your customers. In other words, we can say, don’t be afraid to show off the real side of your business. This means not only having a specific tone but also being able to acknowledge shout-outs because you want to do so, not necessarily because you “have” to. For example, social media is the most preferred customer service channel for most customers because it offers a candid, immediate boulevard for customers to bring up their issues. If you want to win customers’ loyalty, even in the face of a complaint or concern, you need to be authentic and real in every manner.


The Art of Creating Loyal Customers

  • First thing first, you need to listen to your customers. Listening to their demands and requirements can help you in serving them better. That is why it is always necessary to analyze the market trends and demands.
  • Always respond to their feedback so that they feel valued and keep coming back. Responding to customer reviews can help establish a robust relationship with your customers.
  • Increase the quality of your products as per their feedback and try to maintain consistency.

Conclusion

Hence this is how you can build your brand loyalty. Reviews and feedback are essential factors specifically in the eCommerce industry. Because customers don’t have the authority to analyze a product physically, reviews and feedback are all they have that help them make the right purchase decision. That is why you should focus more on collecting an enormous number of reviews and feedback from your customers as an online brand.

If you are the one who fails to recollect the reviews, then you must take the help of any agile review management software such as etraKY BS. It helps in managing the reviews in one place.

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Impeccable Ways to Market Online Products & Generate Revenue!

Nothing comes easy in life; it requires hard work, an inventive strategy, and, last but not least, an investment. In a fundamental way, we can say that it takes a lot to establish an independent business to generate revenue. If we talk about an eCommerce business, it doesn’t require a hefty amount to start your journey. Still, if you want to expand your business and stay competitive, you should invest in marketing and promotions to let your online brand survive.

To make your online business profitable, spending a little to make your brand popular and attract customers to your business is necessary. In the process of establishing your business robustly, firstly, you need to increase your brand awareness so that customers come to know more about your products and further buy them. In this blog, you will learn about some astonishing ways to market your online products and generate enough revenue. Do not worry because many market ways don’t require a heavy investment. With a robust strategy and investment planning, you can achieve your goal tremendously. Let’s get in and find out what marketing strategies you can apply to your online business.


Six Successful Ways to Market Your Online Products

 

Determine a Robust SEO Strategy

SEO (Search Engine Optimization) is a collection of multiple things that helps online businesses to increase their rank in the search engine. One of the most critical factors is to add relevant keywords while listing your products on various marketplaces. Keywords play an efficient role in increasing the visibility of your product and making it appear in the search results. Suppose you are selling coffee online and it is not searchable in the search engines of multiple eCommerce platforms such as Amazon, Flipkart, Myntra, etc.; it will automatically minimize your sales and affect your overall business. However, a listing quality analysis software such as etraKY BS can help you in this regard. This software can let you know whether you have added the right keyword in the listing or not. You must understand this if you won’t add relevant keywords to your listing, your customers will not be able to locate your products.


Take Advantage of Email-Marketing

To promote your online brand successfully, you can implement email marketing. You may have to invest a little in this process, but once you start receiving the outcome, you won’t regret your decision. It is considered one of the powerful marketing aspects and a form of direct marketing. You must send your customers catchy and attractive emails during this marketing process. In this email, you need to brief them about your products and let them know how they can benefit them. It can help you with lead generation and brand awareness and build a great relationship with your customers. This strategy can also help you engage your customers with your brand and convince them to buy your products. Email marketing can also offer your customers a discount or coupon. It provides them a personalized experience, and there is the probability that they may become your loyal customers.


Collaborate with Social Media Influencers


The definition of an influencer has been changed today; celebrities or higher officials are not only an influencer. The parameters have been changed since the rapid use of social media. One can absolutely find everything on social media today. There are bloggers, journalists, entrepreneurs, and young social media savvy that work as an influencer. You can collaborate with them to promote your brand on social media platforms. You might be thinking about how these influencers can help your brand to promote. Well, these influencers have a gigantic number of followers on social media, so collaborating with them can help your brand reach out to many potential customers. However, an influencer doesn’t take complete responsibility for increasing your sales; all they do is just the promotion of your brand. There is a higher probability that it can increase your sales somehow.

 

Drive Customers Through PPC Advertising

PPC refers to Pay-Per-Click; it’s an effective form of advertising that offers you an opportunity to let your brand appear in the SERP (search engine result page). Whenever a potential customer types any significant keyword that matches your product, PPC ads will pop up your product. Now whenever a customer clicks on the ad, they will get redirected to your main product page. You need to pay the amount on the basis per click. Millions of brands use this marketing strategy to promote and increase revenue. But in the end, you have to accept the fact that this strategy also doesn’t consist of a guarantee that customers will surely buy your products. It can work if you present your product in a significant way on marketplaces by including elaborative description, title, and high-resolution images. However, you can take the help of any available brand analytics tool in the market. It can help you improve the quality of your listing on multiple eCommerce platforms.


Offer Discounts & Coupons

Who doesn’t like extra discounts and exclusive offers? Well, we all do, so you can use this marketing tactic to attract more customers during the initial stage of your eCommerce journey. You can offer discounts on your specific products and provide a coupon code to your customers. Apart from that, an offer of free shipping on a minimum order can also put the ball in your court. Apart from that, you can offer them a free product by ordering any specific one to increase your revenue and attract more customers. This marketing strategy always works because customers always like to buy something that comes with an offer.


Always keep a Check on Competitors

You should not underestimate your competitors’ capabilities to justify your struggle in establishing your brand and generating revenue. That is why it is vital to always keep a check on your competitors’ strategies and plans. Analyzing the weaknesses and strengths of their products can help you improve your products’ quality and services. This strategy can help you stay competitive in the market and drive impeccable revenue growth. A competitor tracking tool such as etraKY BS can help you tremendously with this.

Apart from these points mentioned above, you can also send newsletters and press releases to increase your brand awareness. You can also send sample products to your customers to attract their attention. For example, a beauty brand, Plum, is currently offering sample products to its customers to make their market presence. Customers will never deny taking the sample products because they also prefer trying new ones. So once they like the sample, they can order the product later.


Conclusion

When it comes to selling products on eCommerce platforms, you will require a solid customer base to generate more and more revenue. To focus on attracting new customers and keeping your existing customers with you. So if you have the budget, you must come along with the marketing tactics that offer tremendous benefits with a bit of investment. You can even start your marketing strategy by posting blogs on social media regarding your products. It can be a better way to start marketing your online products. More than everything, you need to understand that all your marketing strategies will work when your products can benefit your customers.

So firstly, you must have clarity on this; everything will work accordingly. After quality, the presentation of the products also matters a lot in the eCommerce industry. Hence, in this regard, you can take the help of any listing quality analytics software such as etraKY BS. It can help you add specific descriptions, titles, images, and videos while listing your products. In this way, you can represent your product outstandingly on any eCommerce platform.

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Get on the Instagram Explorer Page for Brand Enhancement!

No one can deny the fact that social media has the immense potential to attract customers to anything. Instagram is the most popular and trending platform worldwide among all the prominent social media platforms. In the current scenario, almost every business is taking the help of this loving platform to flourish their business. As an eCommerce brand, to expand your online presence and drive brand awareness today and beyond, you may require to take advantage of Instagram and its explore page.

Since every age group is using Instagram, it increases your chance to entice more and more customers to your online brand. Getting on the Instagram explore page can be a fantastic way to provide maximum exposure to your brand. It can help you to magnify your brand awareness among an enormous number of potential customers. The explore page of this social media platform can help enhance your overall business and magnificently increase your revenue. You may attain splendid results through Instagram with a great strategy and plan. Today, this special edition of our blog will introduce you to the Instagram explore page, and you will learn how it can be an excellent support for your brand.


An Understanding About Instagram Explore Page

The Instagram explore page is an assortment of content based on customers’ importance. An explore page is a compilation of attractive pictures, reels, videos, and stories. This enormous social media platform administrates the content on its explore page according to the interest of every customer. One can visit the explore page by clicking on the search bar of the Instagram page. Through the search bar, a customer can search for anything by inserting relevant keywords and tags. It helps the customers with their specific searches. Hence, as a brand, you can use this page to let your brand appear in the searches and gain tremendous customer attention. It can give you an overview of what customers want based on their searches.

 

Fascinating Tips to Get on the Instagram Explore Page

 

Post Innovative Reels

Ever since TikTok got banned in India, Instagram has provided this facility to its users. Nowadays, Instagram reels dominate entire social media activities. Customers or users spend maximum hours on this platform scrolling to the reels. It helps every individual business reach out to the maximum number of customers. If you are still not promoting your brand on this platform and taking advantage of reels, let me tell you that you may miss out on tremendous customer engagement opportunities. Innovative and engaging content with accurate and relevant hashtags is enough to accomplish this business strategy successfully. On Instagram, you can create 15, 30, 60, and 90 seconds reels with trending music, or if you want, you can add original audio as well.


Add Relevant Hashtags

Instagram hashtags are the essential factor that lets the Instagram algorithm work correctly. Hashtags are a combination of words, numbers, symbols, and emojis. It is crucial to add trending and relevant hashtags to each of your Instagram posts, whether it is in the form of a picture, video, reel, or story. It enables a better understanding of the Instagram algorithm to categorize your content. Using hashtags can let your brand appear on the explore page among millions of new customers. For instance, if you are a beauty brand, you can use hashtags with your brand name, significant features, ingredients, etc. While adding hashtags to your content Instagram will provide you with the top most trending hashtags suggestions relevant to your brands. You can also use them to increase your brand awareness.


Apply a Call to Action

Customers’ engagement is the most vital factor to getting on the explore page. However, to increase the engagement rate, you can add a call to action with each of your content. Some statements such as “follow us for more,” “visit our page to get connected,” “View our story to know more,” and “click on the link to visit the website” can provide you with more engagement. Apart from this, you enhance customer engagement by responding to their queries in the comments section. This practice can help in building a loyal customer base for your brand.


Consistency in Posting Content

For the successful implementation of the points as mentioned above, you may require to post content on your Instagram page constantly. Consistency should be maintained in terms of enchanting more success. The maximum number of posts will allow Instagram to display your brand on the explore page. You may require to fix your timings of posting reels, videos, pictures, and even stories on this profound social media platform. Four to five different posts on a daily basis may let you achieve your goal and ultimately increase your customer base and revenue. To make this practice successful, you have to analyze the customer’s behavior first, and then you can fix your timings to publish your content. It may vary for every location in India.


Incredible Benefits of Getting on Instagram Explore page

One of the most captivating benefits of getting on the Instagram explore page is to attract immense traffic to your source eCommerce product page or the website.

  • It helps upgrade your brand awareness and make your brand popular among potential customers.
  • You can increase your followers on your Instagram page by appearing on explore.
  • Provides extreme visibility to your branded products. Although to increase the product visibility on eCommerce websites, you can use listing quality analysis software like etraKY BS. It can help you to attract more eyes to marketplaces.
  • Instagram Explore page can eventually help you in increasing your sales and revenue.

Currently, Instagram has more than 180 million customers in India. These statistics are surprising but satisfactory for brands because you can pitch your brand among this number of customers. That is why it is effectively essential to get on Instagram explore page and connect to all the customers using Instagram. Nowadays, businesses use this platform to sell their products directly to customers. So you can even create a shopping page on Instagram to increase your sales rapidly.


Conclusion

Thus, it can be a great way to intensify your eCommerce marketplace sales by getting on Instagram explore page. You can use this social media platform to establish your business tremendously on multiple eComm channels such as Amazon, Myntra, Flipkart, and others. In case it is challenging for you to even sell your products accurately on marketplaces, you can take the help of etraKY BS. It can help you in increasing your product visibility on several platforms. However, if we talk about the Instagram explore page, it is not rocket science; an appropriate and innovative combination of content, hashtags, and timing can let you attain all its benefits. A better approach and understanding of customers’ preferences and demands is all you need to let your eCommerce brand flourish splendidly.

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Five Reasons for Cart Abandonment & How to Provide Checkout Confidence to Your Customers!

The eCommerce industry is an accumulation of benefits and losses. It depends on you what aspect you are choosing for your business. To become a successful eCommerce business entrepreneur, knowing about every little factor is essential. One of the significant aspects is cart abandonment. When an online customer visits a marketplace and adds the products to their cart but disappears without making the final checkout process, it creates the situation of cart abandonment.

To increase your sales as well as your revenue, it is crucial to monitor the reasons behind cart abandonment. According to a recent survey, eCommerce businesses lose over 65% of sales because of cart abandonment. It drastically affects your brand’s credibility and reputation at various levels. However, if you find out the significant reasons behind this, you will be able to minimize this percentage effectively. In this particular blog, we have mentioned some of the reasons that lead to the abandonment of carts. It can help you in providing checkout confidence to your potential customers.


Reasons Behind Cart Abandonment in Online Business

Before taking essential steps toward minimizing the cart abandonment rate, it is imperative to know the reasons behind it. Your time and effort can vanish if a customer abandons the cart without completing the checkout process. Here we are mentioning some of the specific reasons that may clear the air and make you understand why it happens most of the time.


Unexpected Additional Charges

One of the most common reasons behind cart abandonment is additional charges that get added at the time of final checkout. At this time, customers may change their shopping decisions and abandon the cart immediately. During the checkout process, along with the product’s actual price, marketplaces also add the shipping, delivery, and other charges. It highly affects the product’s actual price and makes the customer rethink before making the purchase. It immensely affects the customers’ satisfaction level if their charges are hidden.

The ultimate solution is to provide every detail of each charge that is to be added to the products. In this way, they can completely understand the charges they will pay, which may help minimize the cart abandonment rate.


Compulsory Account Creation

A new customer can not make a purchase without an authenticated profile on prominent eCommerce platforms such as Amazon, Flipkart, Myntra, etc. Sometimes customers don’t want to spend their time on such a process, which is also a reason behind the increasing cart abandonment rate. To deal with this situation, marketplaces should never force the customer to create an account, and instead, they should provide guest checkout options. As a brand, you must keep this in mind if you plan to create your own online shopping portal.

In terms of collecting customers’ personal information, such as their contact number, email address, and delivery address, ask these questions after they make a purchase. Every upcoming eCommerce brand is establishing its business with this tactic. To resolve this problem, you can also sell your products on websites that provide the option of guest checkout as well.


Limited Payment Options

A customer may abandon the shopping cart if they don’t find a suitable payment method. Although we live in a digitalized world, many still only understand the language of cash. Hence there must be an option for a cash-on-delivery. Most customers prefer to pay the amount at the time of order delivery. So along with the credit, debit, UPI, and wallet payment options, there must also be the option of COD. You need to understand the fact that customers don’t develop trust quickly if they do not hear about you. This can be the reason why they abandon the cart in case of the unavailability of cash on the delivery option.


Poor Stock Management

Suppose a customer adds a product to their cart, but the item gets out of stock during the final checkout process; what do you think it leads towards? Of course, it increases the cart abandonment rate. Thus, poor stock management can also be the reason for this devastating situation.
So you need always to keep an eye on your stock to decrease the cart abandonment rate in the future.

Now the question is, how is it possible to watchdog your stock 24×7? Well, at this point, you need to take the help of a robust stock analysis software such as etraKY BS. It provides you with real-time notifications along with a stock analysis report. In this way, you will be able to get clarity on your stock and never miss a chance to dissatisfy your customers. This software alerts you whenever a product gets out of stock and gets back in stock.


Not Maintaining the Price Hygiene

It can be another reason for the increasing cart abandonment rate in the eCommerce industry. You must know that based on recent research, it has been found that approximately 75% of customers compare the price of the product on various eCommerce sites before taking the final checkout step. Customers never want to pay extra for a product if they find it at a lower price somewhere else.

In this scenario, sellers or brands need to monitor the prices of their competitors. But this task may consume a lot of time or may potentially take up your whole day. A more sensible solution is acquiring price tracking software such as etraKY BS. It can also help you track the historical data to understand your customers’ changing preferences. So, by maintaining the price hygiene across the channels, you can somehow minimize the cart abandonment rate.


Conclusion

Now, you must have got an idea about the various reasons for the cart abandonment. You may follow the above-mentioned solution to provide checkout confidence to your customers. You may also focus on other vital elements that can help reduce the cart abandonment rate, such as inaccurate return policy, complicated checkout process, delayed shipping and delivery options, payment insecurity, lack of customer support, etc. However, you can effectively diminish these issues by implementing best practices for a hassle-free checkout process. Some significant issues such as maintaining the price hygiene and stock unavailability can get resolved with the help of powerful brand analytics software such as etraKY BS.

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A Complete Guide to Amazon FBA Onsite, Including its Benefits!

Over the past few years, the gigantic eCommerce platform Amazon has done remarkably well to upgrade its market share in the emerging eCommerce industry. Because of its effective seller-centric programs, such as FBA (Fulfillment by Amazon) and SFP (Seller fulfilled prime), millions of sellers from different countries of the world joined this platform to reach out to a broader range of customers. In 2018, Amazon introduced FBA onsite, especially for its third-party sellers looking for a pocket-friendly way to use FBA logistics service without any storage fees.

The Ultimate Goal of this Amazon program is to consolidate shipping and delivery services for sellers while also convincing others to use this quintessential service of Amazon. As an Amazon seller, if you also find it challenging to pay the FBA fees, you can opt for FBA onsite. In this particular blog, you will get to know about FBA onsite along with its benefits. You will know how to take advantage of this service and make it a more profitable service for yourself. What are we waiting for? Let’s go in and find out the basics about FBA onsite that you must know are?


What is Amazon FBA Onsite?

FBA Onsite is a slightly more simplified and upgraded version of the Amazon SFP program. It is an attempt by Amazon to get aboard more sellers who prefer to pay a minimum fulfillment fee. FBA onsite was created for sellers who have previously ignored the Amazon FBA service because of the massive changes. As a seller, you must know that the FBA onsite program is a warehouse management solution that diminishes the storage fees, decreases overhead costs, and improves the delivery experience by resolving the shipping issues.


How to Attain the Amazon FBA Onsite Service?

The FBA onsite program is based on invite only. There are no such rules that you have to follow to take advantage of this service. If you have been selling your products on Amazon for a very long time and have a solid customer base, and there are no complaints regarding your orders, Amazon can probably send you an invite for FBA onsite service. For this compelling service, Amazon also considers those who have their own warehouse. Clearly, we can say that this beneficial program is not for newcomers but for the established brands and sellers.

This program is for multichannel sellers or brands selling their products on various eCommerce sites. The real target of this program is sellers who may be keeping a few of their inventories outside of Amazon due to cost and are only offering Amazon Prime customers part of their entire product portfolio. You can say that the overall drive is to get more products eligible for Prime. Although there are no such specific criteria for FBA Onsite, here we are mentioning some of the best practices that can help you in receiving an invitation for this individual program.

  • Pack all your order units before the shipment date.
  • On time shipment and the accuracy should not be less than 99%.
  • There should not be more than 1% of the cancellation rate.

Accuracy in these three factors are really essential for attaining the FBA Onsite program.

 

How Does Amazon FBA Onsite Work?

In this individual program of Amazon FBA, Amazon tends to ship products to customers directly from a seller’s or brand’s warehouse. Once you enroll in this program, you can invite Amazon executives to determine your warehouse and ask them to set up an “Amazon node.” Amazon node basically refers to a specific warehouse area dedicated to FBA where Amazon executives can come and collect products and ship them to your customers.

In the FBA Onsite program, Amazon does not take care of your stocks, you need to manage to own your own. If you want to escape the situation of Oos (out-of-stock), you can get along with stock track reports software such as etraKY BS. To enroll in this program, you can choose the seller fulfilled program; it can become easier for you to store and ship the products on your own. FBA onsite program effectively helps you select an existing carrier that will deliver the product to the customer on time. This essential program can minimize the hassle of selecting a third-party delivery provider for your orders.


What is the Amazon SFP Program?

To better understand Amazon FBA, it is essential to know about Amazon’s SFP program. SFP refers to Seller Fulfilled Prime; it is one of Amazon’s tremendous order fulfillment programs to implement high-volume sellers to sell their products under the Prime label and ship orders within two days to its customers. This program was launched in 2015 to fasten the order fulfillment process. Now the question is how it is related to the FBA onsite program. Well, if you are already a member of the SFP program, it can increase your chances of getting an invite from Amazon for the FBA onsite program.


What are the Benefits of the FBA Onsite Program?


Here we are mentioning some of the compelling benefits of the Amazon FBA Onsite program that can help you to understand its importance in a better way.

  • Amazon’s FBA Onsite program can save time and money by using FBA services just to pick up the orders and deliver them to your valuable customers.
  • FBA Onsite minimizes the need to store your products at Amazon’s warehouses. It automatically cuts the shipment charges and fastens the delivery process.
  • Getting enrolled in the FBA Onsite program minimizes the stress of product delivery. It will be Amazon’s responsibility to deliver your products in the minimum time.
  • Amazon itself selects its logistic partner or third-party delivery services to deliver the product as soon as possible quickly.
  • Reducing the need for warehouse storage automatically removes the storage charges.
  • According to Amazon, it abolishes shipping costs by more than 65%.
  • It gives you more control over your stocks and makes it easier to restock or remove any product from the stock.
  • As an Amazon FBA Onsite seller, it allows you to access the other services of Amazon, such as PRIME, subscribe and save, etc.

Apart from all the benefits, it will be best if you consider that FBA Onsite is much faster, simpler, and cheaper than any other current program of Amazon.


Conclusion

Thus, if you are an experienced seller owning a warehouse and serving a massive number of customers, you can get an invite from Amazon for getting enrolled in their FBA Onsite program. In this way, Amazon has cleverly resolved its problem of warehouse overloading by empowering the sellers and brands to manage their stocks in a better way. Apart from that, it is quite a benefit for you as well because it saves your essential time and money and efficiently boosts your sales. As a seller or a brand, if you are struggling on delivery fronts, FBA onsite can resolve your problem.

However, getting an invite from Amazon for this program is not easy, and neither can you apply for it. All you can do is deliver a great shopping experience to your customers and expand your business to the next level. As we have mentioned in the above paragraphs, Amazon prefers to provide this service to those who have a great hold on this eCommerce business and are dealing on a larger scale. So, it should be your ultimate goal if you want to take advantage of the FBA onsite program. It will be best if you concentrate on making your business more powerful than ever. That is the only way that may lead you to attain this exceptional program of Amazon.

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How to Set Price of Your Amazon Products to Increase Profitability!

Whether it is eCommerce or any other business, everyone has the only ultimate goal to generate as many sales as possible. Specifically, in the eCommerce industry, various factors influence a customer to buy your product, such as product reviews, images, descriptions, and pricing. Pricing is a crucial factor affecting the customer’s shopping decisions. That is why to reach the buy box section on Amazon; it is necessary to implement a robust pricing strategy.

A solid pricing strategy doesn’t mean that the price of your products needs to be too low or too high. The primary motive behind this is to implement pricing strategies that can attract your customers and add value to your business. In the enormous world of eCommerce, where customers have thousands of product choices, the price can prove to be a deal-breaker for you. According to a recent survey, only a few percent of customers do their research before buying a product online. A significant number of customers do the pricing search by visiting various eCommerce platforms. They usually visit the other platforms to compare the price of the product they want to buy. Pricing is one of the essential aspects of etraKY’S SCRAP model, and you can click here to know more about it in detail.

In this particular blog, we have mentioned some essential factors that can help you implement a decent pricing strategy for your Amazon products.


Spectacular Ways to Set Up the Price for Your Amazon Products


Before setting up a price for your Amazon products, you must go through several calculations to help you implement an intelligent pricing strategy.


Calculate all the Costs and Fees

Before deciding on your products’ selling price, you must find your overall cost. The actual cost of a product involves a lot of factors that need to be considered at the time of setting up a selling price of the product. To calculate total costs, you need to consider the following:

  • In order to determine the total manufacturing cost of the product, you need to assess the cost of the raw materials used to manufacture the product, such as clothes, plastic, fiber, wood, metals, etc.
  • Find out the actual cost you spend on storing the products in a warehouse. You must also calculate this price if you are an Amazon seller using the FBA(Fulfillment by Amazon) service.
  • Figure out the shipping charges you need to pay to move your products from the manufacturers to the warehouse and then deliver them to the customers.
  • Evaluate the price of the ad campaigns you run to promote your products.
  • Calculate the return fee by analyzing all the profit margins that you have lost because of the return, including the 20% return charge that Amazon keeps a commission on returned products.

Hence, before fixing the actual selling price of the product, you must figure out all these charges involved in selling your product on Amazon. All these calculations can help you set up an accurate profit margin on every product sold. Apart from that, you can also get along with a product price analysis software such as etraKY BS. It can provide you with the necessary information regarding your competitor’s price and then help you to set a great price for your product.


Get to Know Your Customers

Knowing your customers appropriately can also help you set a reasonable price for your Amazon products. To increase your profitability, it is essential to read the mind of your customers and know what they consider before buying any product on Amazon. To understand them, you can go through the review and rating section. Here you can find helpful information such as complaints about the products and the other preferences of the customers. Most customers prefer to buy products at a lower price, so you need to apply some tactics in such a scenario. Suppose if your product costs rs200, you can set it for rs199. It can make them think that they are buying a product from the range between 100-200. Analyzing the customers’ minds can also help you set up the price of your upcoming products.


Analyze the Pricing Strategy of Your Competitors

The eCommerce marketplaces are pretty competitive when it comes to pricing. Remember, you are not the only one in the market; many others are selling similar products as you. To make your Amazon business more profitable than ever, you must analyze your competitors’ pricing strategies. Search for similar products on Amazon and find your competitors. It can be a crucial process, especially if you are a new seller or brand in the industry. Find out your competitors’ prices and then set a reasonable price for your products.

However, if there are customers who prefer to buy low price products, then the customers who prefer to buy a quality product at a decent price also exists. So, keeping all these factors in mind, you can successfully set up an original price for your product. In this regard, you can also take the help of competitor price tracking software such as etraKY BS. It can provide you the visibility of your competitors from various channels in a single panel. It can help you analyze your competitors’ pricing strategies more effectively.


Take the Help of the Automated Pricing Tool

If you sell products on Amazon, you must know that you must win the buy box section to increase your sales robustly. The majority of customers want to buy a product at a lower price. So there are more chances that the lowest product price of any category may win the buy box. Now the problem is how will you get to know the lowest price of any product? At Amazon, you can take advantage of the automated pricing tool that can automatically set up a reasonable price for your product depending on the changes in prices of your competitors.

It can help you be competitive and win the buy box. You can use this advanced service of Amazon before setting up a decent price for your products. This tool can save you time every time you spend evaluating your competitors’ prices.


Conclusion

In such a way, you can also implement the strategies mentioned above to set up an accurate price for your Amazon products. Setting up decent product pricing may take time, but spending the required time on this aspect of your business is highly recommended. Pricing can be one of the reasons if you are missing out on obtaining a higher profit margin. All your efforts can be unsuccessful if you cannot set an advanced pricing strategy for all your products. That is why it is essential to gain customer insights, competitors’ pricing strategies, and the calculator of the overall cost of a product.

All these factors can help you fix your product’s selling price. If you are still ignoring this essential aspect of the eCommerce business, it can be the reason for your business’s failure. So before anything else you must focus on setting up dynamic pricing for your Amazon products. At last, we would like to suggest that instead of taking the service of Amazon’s automated pricing tool, you should go for etraKY BS. It can help you in many ways, from analyzing your competitor’s pricing to helping in maintaining price hygiene across the channels.

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Must Add Value Added Services to Intensify Post Purchase Experience!

The unpredictable eCommerce industry is changing its strategies to customers’ demands. Most brands and sellers focus more on the fundamental steps of selling their products to meet the customer’s requirements and make it a worthwhile investment. But many of you may overlook that to make this online business a successful affair, you need to divert your focus on the post-purchase experience of customers as well.

It can be an essential step for your eCommerce business journey to help you build brand credibility and customer loyalty. As you know, this industry is quite competitive, and the competition is getting more intense. To survive in such a competitive environment, you can not afford to forget your customers after the sale. To maintain the sales flow, you need to remember every customer to make them repurchase your products. Additionally, they can become your brand advocates. In this regard, the traditional selling method will not work; you must add some value-added services to delight your customers and ensure their return. Here in this blog, we have mentioned some of the value-added services that can intensify the post-purchase experience of your customers. So what are we waiting for? Let’s get in and find out what these services are that you can provide to your customers.

A Better Understanding of Value Added Services

In the eCommerce industry, value-added services add several values and attractive points to customers’ shopping experience. These points can keep your customers engaged with your products and services and resolve their queries instantly. It can help drive more sales and make your presence remarkable at the various marketplaces. You can attain the customer’s loyalty and make a robust connection with them. If you are still thinking about what are those value-added services you should add, read out the following points.

Fantastic Four Value Added Services to Delight Your Customers

Offer Product Warranty/ Product Protection

In terms of providing value-added services to your customers, you need to offer them a product with a warranty period. These days many prominent sellers and brands offer this facility on their signature products. Now is the time for you to offer this value-added service to your customers and let them sit back and enjoy the features of your products. It assures the customers that they have made the right purchasing decisions.

Product warranty provides customers peace of mind that in case of any issues with the product, they can get it fixed without paying an amount. You can offer repair and replacement on certain items through this specific service. It can help you drive high customer satisfaction. It can be an excellent choice to get back your valuable customers. It is quite understandable that if you can resolve the pain areas of your customers, then nothing can stop them from coming back and buying another product from you.

Apart from this, you can also offer product protection on products such as mobile phones, televisions, and other electronic items. A protection plan comes with unique techniques to save the product from any upcoming mishappenings. If a customer spends a maximum amount on any particular product, they can also spend a minimum amount on protecting that item from breakage or other factors.


Offer a Hassle-Free Refund & Return Process

Some brands and sellers do exist that hide their “return and refund” policies from their customers. Well, if you think this strategy can reduce the return rates, you are absolutely wrong. To gain customer loyalty and intensify the post-purchase experience, you must be open about your return and refund policies. It can help your online business win the trust of your valuable customers. It will help if you are not afraid of the returns. If customers are not happy with your product, they will surely go for a return.

Believe it or not, this is the fundamental element of a delightful post-purchase shopping experience. To make it a hassle-free process, you can contact your logistics partner to understand if they can manage your anticipated return volume. Apart from that, to provide clarity on this, you must add the policies on your product page.


Focus More on Getting Feedback/ Review

Asking for customer feedback or reviews post-purchase can help you build a trustworthy relationship. Positive reviews can add more value to your online business. It can make customers more confident while buying your product. Reviews and feedback matter a lot if you are in an eCommerce business. It can help the customers to know more about your product and later let them buy one. According to a recent survey, more than 65% of customers are influenced by reviews and read them before purchasing.

So without further ado, you should always encourage your customers to leave their valuable feedback. It can work in two ways; first, your current customer may think you care about their thoughts, and second, it can help you attract new customers. You can leave a sweet note with each order and ask your customers to leave their reviews. Apart from that, if you are the one who is not good at managing your reviews, you can take the help of several review management software such as etraKY BS. It can help you manage all the reviews from various channels in one panel.


Provide Personalized Post Shopping Experience

We all like to get pampered, whether it is me, you, or someone else. Providing a personalized post-shopping experience to your customers can let them more connect with you. It can be an outstanding value-added service to intensify the post-purchase experience. To implement this process, you can simply send them notifications regarding the upcoming products and offers.

You can also pamper them by letting them know about the date of upcoming sales as well. Apart from this, if you have some regular customers who buy the same products every month, you can send them alerts that they should re-order the product as it can get out of stock soon. It can let your customers make a quick purchase and add more revenue to your business. Customers can also spread their word, and it can also help you in increasing your sales rapidly.


Conclusion

Hence, these are several value-added services that you can implement with your business and intensify the post-purchase shopping experience. This way, customers can get attached to your services and keep returning to your online business. It is effortless for your competitors to fetch your customers towards them. But these services can never let your customers visit your competitor’s product page.

If you can provide phenomenal value-added services, nothing can stop your customers from revisiting you.If you are ready to invest in value-added services as a brand or a seller, you can establish a remarkable position in the market. It can increase sales, enhance your brand’s credibility, and nurture your overall business.

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eCommerce Challenges and Solutions for Online Beauty Brands!


As we all know, the Covid-19 pandemic has affected businesses worldwide. Various eCommerce companies have experienced massive downfall during this pandemic. However, beauty brands are among the few that have gone through significant pandemic effects. Customers don’t prefer to step out of their houses or be a part of any event or function due to pandemic risk factors, so the demand for beauty products has decreased rapidly.

One of the primary reasons behind the decreased demand for cosmetics and makeup products is that they come under the non-essential product category. Health care products have become a priority for customers, and the rest of the beauty brands are affected by the DIY self-care beauty hacks. Customers prefer to use natural products more to enhance their beauty. But slowly, when the effect of the pandemic gets minimized, demand for beauty products also upsurges. According to a marketplace survey, by the coming 2027, the growth of the beauty industry will reach approximately 785.7 billion dollars.

However, compared to brick and mortar, eCommerce stores still face several challenges in robustly establishing their business. In this blog, we will discuss several challenges and their solutions for eCommerce beauty brands. Let’s find out what those challenges are and how brands can overcome them.


Various Challenges and Their Solutions for the eCommerce Beauty Industry

 

https://etraky.com/Challenge

Building Brand Credibility

First thing first, brand credibility is an essential factor for beauty brands specifically. If it is not adequate for customers and they do not hear much about your brand, they won’t buy your products. So, before anything else, you have to work on building your brand’s credibility in the market. You should keep in mind that customers prefer to buy those products which are the talk of the town. They get influenced easily by others, so positive reviews also help you in building brand credibility.


https://etraky.com/Solution

  • To mark your market presence and attract new customers, you should use social media platforms for advertising your products.
  • Be active on social media to answer all the queries of your customers.
  • Add marketing tactics to your business.
  • Offer some discount for the first time customers.
  • Add elaborative product descriptions to your products.
  • Add high-resolution images.
  • Relevant keywords.
  • Give importance to the review and rating section.

So, these are several solutions that you can implement to establish your brand credibility across channels. In this regard, you can take the help of traKY BS as a listing quality analysis software. It can help you in listing your products accurately on various eCommerce platforms. Presentation matters a lot while selling products online, specifically beauty products.


https://etraky.com/Challenge

Upgrade the Shopping Experience

With each passing day, the eCommerce phenomenon is changing according to customer demand and market trends. You can say that this market is unpredictable and challenging to survive if you are not able to cope with its fluctuations. Customers prefer to buy online beauty products and are here to have an excellent shopping experience. That is why beauty brands must provide their customers with the best shopping experience to engage them forever.


https://etraky.com/Solution

  • Choose the Prominent marketplaces with an incredible customer support team to sell your products.
  • Provide all the possible payment options, including Debit, credit, UPI, and COD.
  • Get associated with the best logistic partners in the industry for speedy order fulfillment.
  • Provide customers a “Try on” feature for all cosmetics ranges such as lipstick, nail polish, eye shadow, eyeliner, etc.

Hence, in this way, you can enhance the shopping experience for your potential customers. These solutions can help you in attracting more customers and eventually help you to generate tremendous revenue.


https://etraky.com/Challenge

Avoiding Stock Out Situation

This one can be a significant challenge for most eCommerce beauty brands. The stock-out situation can negatively impact the overall performance of your business growth. If the customer faces a stock-out situation at the time of purchase, they will lose trust in your brand. They can start using some other product and may not repurchase your products. Stock-out scenarios are devastating for beauty brands because once customers get used to one product, they keep using it for at least a year. So clearly, you can not afford to lose a single customer because it will be hard for you to get them back.


https://etraky.com/Solution

  • Get along with stock analysis software such as etraKY BS to avoid the stock out situation. It can notify whenever a product gets out of stock or back in stock.
  • Always get connected with your suppliers and keep a check on stocks.
  • Inform the suppliers about your requirements before the stock-out situation.
  • Keep your stocks full during the wedding and festive seasons.

https://etraky.com/Challenge

Moving Ahead of Your Competitors

This is another challenge for beauty brands to move a step ahead of their competitors. It is the only way to make a robust customer base and increase your conversion rate. Numerous beauty brands are out there and are already popular among the masses. So it is challenging for you to attract their attention. It takes time for customers to easily switch between brands and products. Customers always expect a genuine reason to use new products, which is why there is enormous competition among beauty brands.


https://etraky.com/Solution

  • To lessen the competition, you must sell your products on various eCommerce platforms.
  • Provide high-quality products to your customers.
  • Offer a genuine and decent price.
  • Try to get engaged with customers through various channels.
  • Run efficient and effective advertising campaigns.
  • Always be there to resolve the queries of your customers.
  • Keep an eye on your competitor’s every movement.

In this way, you will be able to take a step ahead of your competitors and make your beauty brand stand out in the market. These solutions can help you build a powerful eCommerce beauty brand. If you want, you can take the help of price tracking software such as etraKY BS. It can help you in maintaining price hygiene across the eCommerce channels.

 

Conclusion


Thus, these are the various challenges and their solutions that can help you to grow your eCommerce beauty brand tremendously. We have also not mentioned other challenges in the blog, such as cart abandonment and returns handling. To overcome these challenges, first of all, you need to offer a great product to your customers. In the beauty industry, quality matters a lot. If the product resolves beauty-related issues, customers will definitely buy your product again and again. Apart from that, in this category, marketing also matters a lot in terms of increasing the popularity of your brand.

You will find it challenging to generate significant sales if it is not famous. After quality, packaging and presentation are also essential aspects of this industry. Your products must have attractive packaging, and you should focus more while listing your products as well. On the eCommerce platforms, potential customers will be unable to locate your product if the listing is inaccurate. Adding relevant keywords, good-quality images, descriptions, and titles can also help the customers know more about your product and dominate their shopping decisions.

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Astounding Guide to Amazon Product Photography!

Being in the eCommerce industry, if you want to make a solid market presence on one of the most competitive platforms, Amazon, you can not ignore the importance of product image; meaning how your product looks on the platform. Compelling Amazon product photography is one of the best ways to promote and sell your products on this gigantic eCommerce marketplace. High-resolution great-quality images can make a massive difference between your products selling like crazy and no one wanting to purchase them.

Take this fact straight in online shopping: customers don’t have the liberty to analyze your products closely. They rely entirely on images only; that is why adding attractive and clear images to your products is essential. While selling your products on Amazon, product listing is the most essential aspect that you must consider. Images are an important part of product listing that makes your listings astonishing and provide you the opportunity to attract more customers. In terms of improving your listings, you can take the help of listing quality analysis software such as etraKY BS. It can help you in improving your comprehensive product listing on Amazon. However, this blog has significantly mentioned the Amazon product photography guide. We have tried to cover almost every specific point about product photography. Let’s dig in and find out some interesting information.


Role of Product Images in Increasing Your Amazon Sales

Attaching high-quality images with your products can help improve your listing in many vital ways. It can help you to get more eyes and eventually helps in sales growth. The role of product listing is more than just these two aspects; it can also help you attain positive reviews and increase your brand credibility. If you are selling similar products as your competitors, but you have great quality images, then there are chances that they will buy your product instead of theirs. Because good images provide a better view of the products and satisfaction to them that they have purchased a good quality product. It can minimize the number of negative reviews and can maximize your sales rapidly. High-quality images work as a product identifier and provide potential buyers with more information about your products.


Amazon’s Guidelines for Product Images

Amazon is completely customer-centric and would never dissatisfy its customers in any manner, which is why it has specific rules and guidelines for product listings, including images. These guidelines help them to manage the level of quality on their platform. As Amazon makes revenue from your sales, it is in its best interest to help you sell your products. Here we are mentioning some of the product image guidelines you need to follow while listing your products on this site.

  • The format of your product images should be in TIFF, JPEG, GIF, and PNG.
  • Product images must fulfill the requirements of size and dimensions. It should be of at least 1000 pixels in either width or height.
  • It would be best if you use SRGB or CMYK for the color mode of your product images.
  • For the format of the image file names, you must use the product identifier such as Amazon ASIN, 13-digit ISBN, EAN, JAN, or UPC.
  • You can not use illustrations instead of an accurate image of your product.
  • Images only contain the product; there should not be any other items seen in the image.
  • Products should look realistic and reflect the actual product’s colors. You can use a little editing to enhance the color but make sure that it should not get different from the actual color of the product.
  • All of your products must fill the frame; for video images, they need to fill 100% of the frame, and others should fill 85%.
  • The main image of the product must show the entire product in one frame without cutting off any parts of it.
  • The background of the product images should be white as it brings out the liveness of the item.
  • Images should not contain any additional text and graphics.
  • Amazon does not allow the addition of offensive images such as pornography and gore.
  • You can use cropped and zoomed images to reflect the individual features of your product.

How to Take Great Images of Your Products

Nowadays, everyone has a smartphone with camera features, but it is not enough to take good images of your products. Taking great, high-quality images requires a good camera, proper light, and skill. Here we have mentioned some key points that can help you take great images of your products.


Good Quality Camera

Although today, various smartphones are available in the market with excellent camera features, you can use that for taking good quality images. Apart from that, you can also use a DSLR camera to take more clear and high-quality images.


Use Proper Lights

While taking photos, you must ensure that the product is getting accurate light. If the size of your product is small, then you can take the help of a lightbox as it is ideal for ensuring that no shadows are reflecting on the products. On the other hand, it is always best to take photos outside on a sunny day.


Use the Various Angles

You must take multiple images of your products from various angles. It can help select the suitable images for uploading on Amazon plus various angles provide great analysis of products to your customers.


Get the Images from Manufacturers

If you are not producing your products but buying them from a manufacturer, you do not need to take pictures; you can simply ask them to provide them. All you need to do is cross-check the quality of the images and whether it is good to go or not. There are chances that they may not provide you with good quality images which you may have to edit.

 

Hire a Professional Photographer

If you are not confident enough to take good quality images and want to establish your brand in this competitive market, you must hire a skilled photographer. However, it can cost you a little extra money, but it will be worth it as they can provide you with high-quality images attractive from various angles. They can take alluring images to help your customers analyze your product more closely.


Conclusion

Hence, these are some astounding guides to Amazon product photography that can help you sell your products more effectively on this platform. As a brand or a seller, it should be on your priority list to attach good quality product images while listing your products. There are various adverse effects of attaching poor-quality images. It can slow down your sales as customers may think the product won’t be of good quality. Images are the key factor in selling products online, and one can evaluate the quality and features of your products by looking at their images.

That is why adding a high-resolution image from various angles is always essential. The quality of your products doesn’t matter if you cannot attach great images at the time of listing. Always remember that images are the first thing that represents your product on any eCommerce platform. If you are facing issues while listing your products on Amazon, you can take the help of a listing quality analysis software such as etraKY bs. It can help you immensely with listing aspects, including images.

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A Complete Guide to Selling Products on Meesho!


The covid-19 pandemic is undoubtedly a curse for the entire world but not the eCommerce industry. We talk individually about the Indian eCommerce industry, which has attained tremendous growth in the past two years. Currently, it is expected to exceed the US to become the second-largest eCommerce market in the world. In the year 2020, the total value of the Indian eCommerce market was approximately 3528 crores, and it is expected to reach 26.75 lakh crores by the end of 2030. There is a detectable trend of Indian customers increasingly shopping online and preferring not to step out of their homes.

Pandemic has forced so many Indian businesses to move towards eCommerce marketplaces. It is offering sellers, brand resellers, and customers a win-win proposition. If you plan to earn immensely by reselling your products, then Meesho is the perfect eCommerce venture. It is basically, a reseller eCommerce platform that you can use to resale several product categories such as women’s wear, men’s wear, kids’ wear, home appliances, cosmetics, etc.

This platform provides a massive opportunity for local sellers and brands to make their online presence. In comparison to other eCommerce giants such as Amazon, Flipkart, and Myntra, it is much easier to start your journey with Meesho. You don’t need to invest a heavy amount of money and provide a huge commission while getting along with Meesho. This blog consists of information about how to become a Meesho seller and sell your products on this platform.


What is Meesho?

Meesho is one of the leading eCommerce marketplaces for resellers. It was founded by two Delhi graduates, IITians, Vidit Atrey, and Sanjiv Barnal, in the year 2015. This powerful platform has approximately 2.8 Crore resellers at present. Meesho connects resellers to several manufacturers, who list their products on the Meesho App. It also allows resellers to select products from the various listed categories and sell them via social media platforms such as WhatsApp, Facebook, and Instagram. Becoming a Meesho seller does not require a hefty financial investment. So if you want, you can join this venture and earn decent revenue.


A Thorough Seller Guide to Sell on Meesho

To become a seller or reseller on this platform, you must follow several steps. Here is a step-by-step guide that can help you to get on board with this platform. But before getting started with the steps, you need to make sure that you have a GSTIN number and an active bank account.


Create a Seller Account on Meesho

To become a Meesho seller, you need to download this app and register yourself on the Meesho supplier panel. Here you have to enter your GSTIN and PAN number along with the details of your active bank account. These few things are mandatory to create a seller account on this app. After this, you need to enter your order pick address. After successful registration, you can visit the Meesho supplier website with your email ID and password.


List Your Products on Meesho

After the registration process, the next essential step is listing the catalogues of products you want to sell on this platform. Listing more than three product catalogues can help you with more orders and eventually more revenue. Product listing should be accurate with excellent quality images and descriptions. It can help you attract more customers and sell your products efficiently and effectively. Meesho provides two options to upload your catalogues. You can upload single as well as bulk product catalogues on this platform. To enhance the quality of your product listing, you can take the help of any listing quality analysis software such as etraKY BS.


Start Receiving Orders

Once you complete the product listing process, You can start promoting your products through various social media platforms. On the other hand, you can precisely receive the orders from the Meesho app as well. In the process of receiving a number of orders, it is essential to set the right price to attract more customers. To ease this problem, Meesho also provides a price recommendation tool for its sellers, and it suggests the best competitive prices for your products compared to others.


Product Delivery

Product delivery is an essential aspect of any eCommerce business. Once you receive the order, Meesho sends the email notification to your app supplier panel. You just need to accept the order first and then start packing the product with accurate labels on each package. This platform’s minimal shipping charge can be counted as no shipping charges. After the packaging, hand over the order to the courier partner, Meesho has a panel of various logistic partners who take responsibility for picking up the package and delivering it to the customers’ doorstep.


Receive Payments on Delivered Orders

You can receive the payment on every single order after fifteen days of order delivery. The process is the same for the cash on delivery orders as well. You will receive the payment in your active bank account. For further details on payments, you can check your Meesho supplier panel. Through this panel, you can receive each and every detail regarding the payment cycle, such as how much your deposited balance and future payment and other payments. On every order, Meesho charges a fixed commission from their sellers, it can be between 10%-20% on every order. However, if you sell products on other big eComm ventures you might have to pay a heavy commission.

Hence, these are the several steps you need to follow if you sell your products on Meesho. You can also take advantage of Meesho’s NDD (Next-day dispatch) program. It can help increase the customer’s experience by dispatching their order right the next day after receiving the order. It can help you in making a solid customer base as well.


Benefits of Selling Products on Meesho

  • This platform is ready to welcome every homemaker and small entrepreneur who wants to start their own business with minimum investment.
  • It provides effortless ways of product listing and a minimum shipping charge.
  • The best thing about this eCommerce platform is that you can get payments on time.
  • In comparison to big eCommerce channels such as Amazon and Flipkart, Meesho makes it easier for small businesses to survive in this tough and competitive market.
  • Sellers Commission on this app is also very low, which is quite affordable.

Conclusion

Meesho is a flourishing eCommerce platform in India for small businesses. Absolutely anyone can sell products through this platform with a minimum investment. Significantly it has provided compelling opportunities for homemakers to earn their living without being dependent on their husbands. Sellers, resellers, and small brands can also choose this platform to sell their products effectively and increase their customer base. This platform is getting bigger with every passing day. Customers prefer to buy good-quality products from this eCommerce venture. So if you are also looking forward to establishing a robust market presence, you can start your journey with Meesho.

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